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Haushaltsausstatter Gemplers versorgt seit 1939 Menschen, die im Freien arbeiten, mit Ausr\u00fcstung und Arbeitskleidung in Profiqualit\u00e4t.<\/p>\n<p>Als H\u00e4ndler, der sowohl Eigenmarken als auch Produkte anderer Marken wie Carhartt und Leatherman verkauft, bietet Gemplers einen umfangreichen E-Commerce-Katalog. Um die Kundenzufriedenheit f\u00fcr alle Produkte auf der Website und in Marketing-Content wie Social Media und E-Mails sichtbarer zu machen, entschied sich Gemplers f\u00fcr Emplifi.<\/p>\n<h2>\u200dBessere Bewertungsabdeckung durch Syndizierung und Analytics<\/h2>\n<p>Mit den Syndizierungsservices von Emplifi sammelt und ver\u00f6ffentlicht Gemplers automatisch Bewertungen von bekannten Marken-Websites wie Carhartt, YETI und Under Armour, darunter auch Bewertungen, die bis ins Jahr 2008 zur\u00fcckreichen.<\/p>\n<p>Da\u00a0<b>97 % der Bewertungen des Unternehmens aus der Syndizierung stammen<\/b>, hat dieser f\u00fcr beide Seiten vorteilhafte Ansatz zur St\u00e4rkung des K\u00e4ufervertrauens\u00a0<b>das monatliche Bewertungsvolumen um 232 % gesteigert<\/b>.<\/p>\n<p>&#8222;Carhartt ist ein Unternehmen mit sehr hohem Volumen und syndiziert an uns. So erhalten wir Hunderte Bewertungen pro Produkt, ganz ohne manuellen Aufwand. Daf\u00fcr sind wir wirklich dankbar.&#8220;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3426 size-full\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1000\" height=\"289\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1.jpeg 1000w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-300x87.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-768x222.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-24x7.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-36x10.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-48x14.jpeg 48w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Mit den Analytics-Funktionen von Emplifi kann Gemplers einfach bestimmen, welche Produkte bei der Syndizierung von Bewertungen Priorit\u00e4t haben sollten.<\/p>\n<p>Das Gemplers-Team hebt diese vielen positiven Stimmen von K\u00e4ufern zudem hervor, indem es Bewertungen in E-Mails und auf Social-Media-Kan\u00e4len zeigt. Insgesamt hat Gemplers mit Emplifi in weniger als drei Jahren\u00a0<b>293.000 Bewertungen syndiziert<\/b>.<\/p>\n<p>&#8222;Die Daten, die wir \u00fcber Emplifi erfassen, helfen uns bei der Kommunikation und Zusammenarbeit mit mehreren Teams, um festzulegen, f\u00fcr welche Produkte wir gezielt mehr Bewertungen sammeln sollten.&#8220;<\/p>\n<p>Gemplers sch\u00e4tzt das anpassbare, benutzerfreundliche Dashboard von Emplifi, um Kampagnen-Analytics zu verfolgen und Erfolgskennzahlen intern leicht verst\u00e4ndlich an andere Teams weiterzugeben.<\/p>\n<h2>Feedback-Management f\u00fcr zwei eigene Websites<\/h2>\n<p>Neben Gemplers nutzte das Team hinter dem H\u00e4ndler die Review-Suite von Emplifi auch f\u00fcr das Schwesterunternehmen Iron Mercantile. Statt zwischen verschiedenen Tools zu wechseln, verwaltet das Gemplers-Team die Bewertungsinhalte beider Websites an einem Ort.<\/p>\n<p>\u201cUns gef\u00e4llt, dass unsere Kunden von einer Website zur anderen wechseln k\u00f6nnen, ohne beim Anblick all unserer Bewertungen verwirrt zu sein, weil alles \u00fcber Emplifi gehostet wird\u201d, so Kaiser. \u201cIntern k\u00f6nnen wir beide Websites einfach verwalten, ohne uns in separate Konten einzuloggen und verschiedene Tools zu nutzen.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3427\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1080\" height=\"238\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2.jpeg 1080w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-300x66.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-1024x226.jpeg 1024w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-768x169.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-24x5.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-36x8.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-48x11.jpeg 48w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/p>\n<p>Durch diese Konsolidierung kann das Gemplers-Team mehr Zeit und Energie darauf verwenden, positive Bewertungen hervorzuheben und auf Anliegen von Kunden einzugehen, und weniger Zeit damit, diese Inhalte \u00fcberhaupt erst zu sammeln.<\/p>\n<h2>Review Incentives f\u00fcr maximalen Social Proof<\/h2>\n<p>Neben der Review-Syndizierung und dem allgemeinen Management von Kundenfeedback startete Gemplers mit Emplifi ein Review-Incentives-Programm, um das Volumen nativer Bewertungen zu steigern. Das ist besonders wertvoll f\u00fcr die Eigenmarkenprodukte des Unternehmens, die nicht von anderen Marken verkauft werden.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3428\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1080\" height=\"484\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3.jpeg 1080w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-300x134.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-1024x459.jpeg 1024w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-768x344.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-24x11.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-36x16.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-48x22.jpeg 48w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/>&#8222;Wir konzentrieren uns derzeit auf unsere Eigenmarke Sugar River, weil sie so neu ist. Diese Bewertungen haben uns geholfen, unsere aktuellen Produkte weiterzuentwickeln, und sie geben uns bessere Ideen f\u00fcr die k\u00fcnftige Produktentwicklung.&#8220;<\/p>\n<p>Auch wenn Review Incentives noch relativ neu sind, verzeichnet Gemplers bereits mehr gesammelte Bewertungen, etwa durch Anreize wie Rabattcodes \u00fcber 10 %. Syndizierung, Incentives und eine insgesamt effiziente Plattform f\u00fcr das Bewertungsmanagement schaffen die Basis f\u00fcr den Erfolg von Gemplers, w\u00e4hrend das Unternehmen neue Wege f\u00fcr Social Proof erkundet.<\/p>\n"}],"content_builder_clone":{"content_builder":[{"acf_fc_layout":"quote","quote":"Eines der spannendsten Highlights ist, wie Emplifi Bewertungen unserer gr\u00f6\u00dften Marken syndiziert, was unseren Kunden letztlich bei ihrer Entscheidungsfindung hilft","quote_author":"Lindsey Kaiser","quote_author_description":"Spezialistin Marketing Operations, Gemplers"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>Der Farm- und Haushaltsausstatter Gemplers versorgt seit 1939 Menschen, die im Freien arbeiten, mit Ausr\u00fcstung und Arbeitskleidung in Profiqualit\u00e4t.<\/p>\n<p>Als H\u00e4ndler, der sowohl Eigenmarken als auch Produkte anderer Marken wie Carhartt und Leatherman verkauft, bietet Gemplers einen umfangreichen E-Commerce-Katalog. Um die Kundenzufriedenheit f\u00fcr alle Produkte auf der Website und in Marketing-Content wie Social Media und E-Mails sichtbarer zu machen, entschied sich Gemplers f\u00fcr Emplifi.<\/p>\n<h2>\u200dBessere Bewertungsabdeckung durch Syndizierung und Analytics<\/h2>\n<p>Mit den Syndizierungsservices von Emplifi sammelt und ver\u00f6ffentlicht Gemplers automatisch Bewertungen von bekannten Marken-Websites wie Carhartt, YETI und Under Armour, darunter auch Bewertungen, die bis ins Jahr 2008 zur\u00fcckreichen.<\/p>\n<p>Da\u00a0<b>97 % der Bewertungen des Unternehmens aus der Syndizierung stammen<\/b>, hat dieser f\u00fcr beide Seiten vorteilhafte Ansatz zur St\u00e4rkung des K\u00e4ufervertrauens\u00a0<b>das monatliche Bewertungsvolumen um 232 % gesteigert<\/b>.<\/p>\n<p>&#8222;Carhartt ist ein Unternehmen mit sehr hohem Volumen und syndiziert an uns. So erhalten wir Hunderte Bewertungen pro Produkt, ganz ohne manuellen Aufwand. Daf\u00fcr sind wir wirklich dankbar.&#8220;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3426 size-full\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1000\" height=\"289\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1.jpeg 1000w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-300x87.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-768x222.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-24x7.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-36x10.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-1-48x14.jpeg 48w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Mit den Analytics-Funktionen von Emplifi kann Gemplers einfach bestimmen, welche Produkte bei der Syndizierung von Bewertungen Priorit\u00e4t haben sollten.<\/p>\n<p>Das Gemplers-Team hebt diese vielen positiven Stimmen von K\u00e4ufern zudem hervor, indem es Bewertungen in E-Mails und auf Social-Media-Kan\u00e4len zeigt. Insgesamt hat Gemplers mit Emplifi in weniger als drei Jahren\u00a0<b>293.000 Bewertungen syndiziert<\/b>.<\/p>\n<p>&#8222;Die Daten, die wir \u00fcber Emplifi erfassen, helfen uns bei der Kommunikation und Zusammenarbeit mit mehreren Teams, um festzulegen, f\u00fcr welche Produkte wir gezielt mehr Bewertungen sammeln sollten.&#8220;<\/p>\n<p>Gemplers sch\u00e4tzt das anpassbare, benutzerfreundliche Dashboard von Emplifi, um Kampagnen-Analytics zu verfolgen und Erfolgskennzahlen intern leicht verst\u00e4ndlich an andere Teams weiterzugeben.<\/p>\n<h2>Feedback-Management f\u00fcr zwei eigene Websites<\/h2>\n<p>Neben Gemplers nutzte das Team hinter dem H\u00e4ndler die Review-Suite von Emplifi auch f\u00fcr das Schwesterunternehmen Iron Mercantile. Statt zwischen verschiedenen Tools zu wechseln, verwaltet das Gemplers-Team die Bewertungsinhalte beider Websites an einem Ort.<\/p>\n<p>\u201cUns gef\u00e4llt, dass unsere Kunden von einer Website zur anderen wechseln k\u00f6nnen, ohne beim Anblick all unserer Bewertungen verwirrt zu sein, weil alles \u00fcber Emplifi gehostet wird\u201d, so Kaiser. \u201cIntern k\u00f6nnen wir beide Websites einfach verwalten, ohne uns in separate Konten einzuloggen und verschiedene Tools zu nutzen.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3427\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1080\" height=\"238\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2.jpeg 1080w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-300x66.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-1024x226.jpeg 1024w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-768x169.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-24x5.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-36x8.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-2-48x11.jpeg 48w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/p>\n<p>Durch diese Konsolidierung kann das Gemplers-Team mehr Zeit und Energie darauf verwenden, positive Bewertungen hervorzuheben und auf Anliegen von Kunden einzugehen, und weniger Zeit damit, diese Inhalte \u00fcberhaupt erst zu sammeln.<\/p>\n<h2>Review Incentives f\u00fcr maximalen Social Proof<\/h2>\n<p>Neben der Review-Syndizierung und dem allgemeinen Management von Kundenfeedback startete Gemplers mit Emplifi ein Review-Incentives-Programm, um das Volumen nativer Bewertungen zu steigern. Das ist besonders wertvoll f\u00fcr die Eigenmarkenprodukte des Unternehmens, die nicht von anderen Marken verkauft werden.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3428\" src=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3.jpeg\" alt=\"Gemplers Bewertungen und Rezensionen\" width=\"1080\" height=\"484\" srcset=\"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3.jpeg 1080w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-300x134.jpeg 300w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-1024x459.jpeg 1024w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-768x344.jpeg 768w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-24x11.jpeg 24w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-36x16.jpeg 36w, https:\/\/emplifi.io\/wp-content\/uploads\/2025\/02\/gemplers-3-48x22.jpeg 48w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/>&#8222;Wir konzentrieren uns derzeit auf unsere Eigenmarke Sugar River, weil sie so neu ist. Diese Bewertungen haben uns geholfen, unsere aktuellen Produkte weiterzuentwickeln, und sie geben uns bessere Ideen f\u00fcr die k\u00fcnftige Produktentwicklung.&#8220;<\/p>\n<p>Auch wenn Review Incentives noch relativ neu sind, verzeichnet Gemplers bereits mehr gesammelte Bewertungen, etwa durch Anreize wie Rabattcodes \u00fcber 10 %. 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