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Tras crecer r\u00e1pidamente de cinco empleados a un equipo de m\u00e1s de 150 personas que gestiona m\u00e1s de 100 clientes, digitalfarm necesitaba un socio confiable para respaldar su expansi\u00f3n.<\/p>\n<p>La agencia hizo un cambio estrat\u00e9gico a la plataforma de social marketing de Emplifi, impulsada por la necesidad de herramientas innovadoras y soporte local para escalar su operaci\u00f3n y mantener un enfoque preciso en las necesidades de cada cliente.<\/p>\n<h2>Cumplir altas expectativas: el paso estrat\u00e9gico de digitalfarm hacia un socio con fuerte presencia local<\/h2>\n<p>Con un portafolio diverso de clientes que exig\u00edan atenci\u00f3n del m\u00e1s alto nivel, digitalfarm ten\u00eda el reto de mantener sus est\u00e1ndares en la gesti\u00f3n de datos y responder r\u00e1pido a las necesidades de sus clientes. \u00abTen\u00edamos que ir a distintas plataformas, revisar los insights nativos, exportar la hoja de Excel y luego analizarla y pasarla a una diapositiva\u00bb, dijo Karen Libao, L\u00edder Senior del Equipo de Social Media Management.<\/p>\n<p>La falta de soporte local y los largos tiempos de respuesta por la diferencia horaria con la plataforma que usaban antes sumaban complejidad.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Muchos de nuestros problemas eran espec\u00edficos de la regi\u00f3n o del cliente. Necesit\u00e1bamos trabajar con un socio que pudiera ayudarnos con nuestras solicitudes de localizaci\u00f3n y que entendiera la regi\u00f3n.","quote_author":"Gayna Kumar","quote_author_description":"Directora de Cuentas, digitalfarm"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<h2>Soluciones a la medida: la experiencia local de Emplifi impulsa el \u00e9xito de digitalfarm<\/h2>\n<p>Emplifi ofreci\u00f3 una potente herramienta de anal\u00edtica, intuitiva y f\u00e1cil de usar, que cubri\u00f3 todas las necesidades de digitalfarm: desde una vista general en dashboard hasta an\u00e1lisis a fondo de los datos complejos que ped\u00edan sus clientes.<\/p>\n<p>La alianza fue m\u00e1s all\u00e1 del software. El equipo local de Emplifi colabor\u00f3 de cerca con el equipo de desarrollo de negocio de digitalfarm, asisti\u00f3 a reuniones con clientes y dio soporte directo cuando fue necesario. Este acompa\u00f1amiento fortaleci\u00f3 la relaci\u00f3n con los clientes y permiti\u00f3 a digitalfarm presentar con confianza estrategias basadas en datos.<\/p>\n<p>\u00abNuestro (gerente de servicio al cliente) visita con frecuencia nuestra oficina, da presentaciones sobre temas como UGC y nos ayuda a generar ideas de campa\u00f1a\u00bb, dijo Kumar. \u00abEs genial tener un equipo regional que va m\u00e1s all\u00e1 del trabajo, crea conexiones m\u00e1s profundas y entiende de verdad nuestras metas.\u00bb<\/p>\n<h2>Lista para crecer: el salto de digitalfarm en productividad y engagement social<\/h2>\n<p>El impacto de las herramientas de Emplifi y de su alianza local fue inmediato y medible. digitalfarm aument\u00f3 40% su productividad al reunir sus datos en una sola plataforma, sin tener que hacer malabares con varias fuentes.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Emplifi es genial porque da todo lo que un social media manager necesita en el d\u00eda a d\u00eda: desde publicaci\u00f3n y community management hasta estar al d\u00eda con las tendencias y monitorear el desempe\u00f1o de las publicaciones. 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Necesit\u00e1bamos trabajar con un socio que pudiera ayudarnos con nuestras solicitudes de localizaci\u00f3n y que entendiera la regi\u00f3n.","quote_author":"Gayna Kumar","quote_author_description":"Directora de Cuentas, digitalfarm"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<h2>Soluciones a la medida: la experiencia local de Emplifi impulsa el \u00e9xito de digitalfarm<\/h2>\n<p>Emplifi ofreci\u00f3 una potente herramienta de anal\u00edtica, intuitiva y f\u00e1cil de usar, que cubri\u00f3 todas las necesidades de digitalfarm: desde una vista general en dashboard hasta an\u00e1lisis a fondo de los datos complejos que ped\u00edan sus clientes.<\/p>\n<p>La alianza fue m\u00e1s all\u00e1 del software. El equipo local de Emplifi colabor\u00f3 de cerca con el equipo de desarrollo de negocio de digitalfarm, asisti\u00f3 a reuniones con clientes y dio soporte directo cuando fue necesario. Este acompa\u00f1amiento fortaleci\u00f3 la relaci\u00f3n con los clientes y permiti\u00f3 a digitalfarm presentar con confianza estrategias basadas en datos.<\/p>\n<p>\u00abNuestro (gerente de servicio al cliente) visita con frecuencia nuestra oficina, da presentaciones sobre temas como UGC y nos ayuda a generar ideas de campa\u00f1a\u00bb, dijo Kumar. \u00abEs genial tener un equipo regional que va m\u00e1s all\u00e1 del trabajo, crea conexiones m\u00e1s profundas y entiende de verdad nuestras metas.\u00bb<\/p>\n<h2>Lista para crecer: el salto de digitalfarm en productividad y engagement social<\/h2>\n<p>El impacto de las herramientas de Emplifi y de su alianza local fue inmediato y medible. digitalfarm aument\u00f3 40% su productividad al reunir sus datos en una sola plataforma, sin tener que hacer malabares con varias fuentes.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Emplifi es genial porque da todo lo que un social media manager necesita en el d\u00eda a d\u00eda: desde publicaci\u00f3n y community management hasta estar al d\u00eda con las tendencias y monitorear el desempe\u00f1o de las publicaciones. Nos ayuda a construir nuestra estrategia de contenido no solo para el futuro cercano, sino para todo el a\u00f1o, con una visi\u00f3n panor\u00e1mica para prepararnos y generar resultados.","quote_author":"Karen Libao","quote_author_description":"L\u00edder Senior del Equipo de Social Media Management, digitalfarm"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>Una visualizaci\u00f3n de datos sin igual y capacidades de listening de primer nivel permitieron a digitalfarm identificar tendencias r\u00e1pido, optimizar contenido en tiempo real y responder antes a las necesidades de sus clientes. Este cambio mejor\u00f3 de forma notable el engagement y la satisfacci\u00f3n de los clientes, y la capacidad de digitalfarm de ofrecer insights detallados y decisiones basadas en datos se volvi\u00f3 un diferenciador clave.<\/p>\n<p>\u00abContar con la presencia local de Emplifi signific\u00f3 resolver al instante retos propios de la regi\u00f3n y sentirnos totalmente respaldados\u00bb, dijo Kumar. \u00abHoy nuestros clientes conf\u00edan m\u00e1s en nosotros porque podemos presentarles datos precisos y estrategias accionables.\u00bb<\/p>\n<p>Con Emplifi como socio de confianza, digitalfarm agiliz\u00f3 su operaci\u00f3n, aument\u00f3 de forma notable su productividad y mejor\u00f3 30% el engagement social de sus clientes. 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