{"id":18293,"date":"2025-05-22T17:12:58","date_gmt":"2025-05-22T17:12:58","guid":{"rendered":"https:\/\/emplifistg.wpenginepowered.com\/customers\/ufc-social-media-strategy-and-fan-engagement\/"},"modified":"2026-10-14T13:04:21","modified_gmt":"2026-10-14T13:04:21","slug":"ufc-social-media-strategy-and-fan-engagement","status":"publish","type":"customer_posts","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/","title":{"rendered":"UFC"},"content":{"rendered":"","protected":false},"author":18,"featured_media":14460,"template":"","customer_solutions_tax":[178],"customer_topics_tax":[183,179,180,181,182],"customer_industries_tax":[493,188],"resource_visibility_tax":[],"class_list":["post-18293","customer_posts","type-customer_posts","status-publish","has-post-thumbnail","hentry","customer_solutions_tax-social-marketing-es","customer_topics_tax-ai-automation-es","customer_topics_tax-analytics-reporting-es","customer_topics_tax-content-management-es","customer_topics_tax-social-listening-es","customer_topics_tax-social-media-management-es","customer_industries_tax-sports-es","customer_industries_tax-media-entertainment-es"],"acf":{"remove_gtm":false,"customer_card_logo":{"ID":14465,"id":14465,"title":"EMP592-Customer Story Images (Hero _ Logo) for UFC-color","filename":"EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color.png","filesize":10754,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color.png","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/emp592-customer-story-images-hero-_-logo-for-ufc-color-2\/","alt":"","author":"18","description":"","caption":"","name":"emp592-customer-story-images-hero-_-logo-for-ufc-color-2","status":"inherit","uploaded_to":18293,"date":"2025-05-21 15:40:01","modified":"2025-05-21 15:40:01","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1867,"height":246,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-300x40.png","medium-width":300,"medium-height":40,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-768x101.png","medium_large-width":768,"medium_large-height":101,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-1024x135.png","large-width":1024,"large-height":135,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-1536x202.png","1536x1536-width":1536,"1536x1536-height":202,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color.png","2048x2048-width":1867,"2048x2048-height":246,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color.png","fullscreen-width":1867,"fullscreen-height":246,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-24x3.png","menu-24x24-width":24,"menu-24x24-height":3,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-36x5.png","menu-36x36-width":36,"menu-36x36-height":5,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-Hero-_-Logo-for-UFC-color-48x6.png","menu-48x48-width":48,"menu-48x48-height":6}},"customer_card_logo_white":{"ID":13126,"id":13126,"title":"ufc-logo-white","filename":"ufc-logo-white.svg","filesize":1334,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/ufc-logo-white-2\/","alt":"Emplifi customer story for UFC","author":"54","description":"","caption":"","name":"ufc-logo-white-2","status":"inherit","uploaded_to":18293,"date":"2025-03-15 18:44:18","modified":"2025-11-11 18:27:25","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-48x48-width":1,"menu-48x48-height":1}},"customer_card_description":"C\u00f3mo UFC cre\u00f3 un motor de contenido basado en datos para un matchmaking m\u00e1s inteligente, reacciones m\u00e1s r\u00e1pidas y m\u00e1s conexi\u00f3n con los fans en cada regi\u00f3n y plataforma.","customer_card_subhead":"Caso de \u00e9xito","customer_card_headline":"Aumento YoY de 21% en vistas de video","customer_card_quote":"\"Los datos seguir\u00e1n guiando todo lo que hacemos. Las plataformas pueden cambiar, pero con Emplifi tenemos benchmarks hist\u00f3ricos para medir el crecimiento, afinar nuestra estrategia de contenido y mantenernos adelante en un espacio muy competitivo.\"","customer_card_quote_author":"Aziz Bawany","customer_card_quote_author_title":"Director Senior de Medios Digitales y Producto en UFC","customer_card_stats":[{"stat":"26,000M+","description":"Vistas de video, con un aumento YoY de 21%"},{"stat":"95%","description":"Menos tiempo dedicado a reportes y anal\u00edtica"},{"stat":"2 billones","description":"Impresiones de listening frente al a\u00f1o anterior"}],"customer_card_button_text":"Lee la historia completa","customer_card_cover_image":{"ID":14460,"id":14460,"title":"EMP592-Customer Story Images for UFC","filename":"EMP592-Customer-Story-Images-for-UFC.webp","filesize":1066416,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/emp592-customer-story-images-for-ufc-2\/","alt":"","author":"18","description":"","caption":"","name":"emp592-customer-story-images-for-ufc-2","status":"inherit","uploaded_to":18293,"date":"2025-05-21 15:10:55","modified":"2025-05-21 15:10:55","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"hero_customer_group":{"image":{"ID":14460,"id":14460,"title":"EMP592-Customer Story Images for UFC","filename":"EMP592-Customer-Story-Images-for-UFC.webp","filesize":1066416,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/emp592-customer-story-images-for-ufc-2\/","alt":"","author":"18","description":"","caption":"","name":"emp592-customer-story-images-for-ufc-2","status":"inherit","uploaded_to":18293,"date":"2025-05-21 15:10:55","modified":"2025-05-21 15:10:55","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"dark_image_overlay_percent":"50","subhead":"Caso de \u00e9xito","headline":" C\u00f3mo UFC escal\u00f3 sus redes: 300M de fans y 26 mil millones de vistas","text":"<p>C\u00f3mo UFC cre\u00f3 un motor de contenido basado en datos para un matchmaking m\u00e1s inteligente, reacciones m\u00e1s r\u00e1pidas y m\u00e1s conexi\u00f3n con los fans en cada regi\u00f3n y plataforma.<\/p>\n","button_1":null,"button_2":null,"video_modal_group":{"add_video":true,"button_text":"Ver la historia","video_type":"vimeo","vimeo_embed":"<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1085865541?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"How UFC turned social media into a global fight machine\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>","wistia_embed":"s3lqfi0zn7","youtube_embed":""},"logo_1":{"ID":13126,"id":13126,"title":"ufc-logo-white","filename":"ufc-logo-white.svg","filesize":1334,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/ufc-logo-white-2\/","alt":"Emplifi customer story for UFC","author":"54","description":"","caption":"","name":"ufc-logo-white-2","status":"inherit","uploaded_to":18293,"date":"2025-03-15 18:44:18","modified":"2025-11-11 18:27:25","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-48x48-width":1,"menu-48x48-height":1}},"logo_2":{"ID":4186,"id":4186,"title":"emplifi-logo-full-white","filename":"emplifi-logo-full-white.svg","filesize":4075,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/stori-transformacion-banca-digital\/emplifi-logo-full-white-2\/","alt":"","author":"1","description":"","caption":"","name":"emplifi-logo-full-white-2","status":"inherit","uploaded_to":14714,"date":"2024-12-04 15:26:52","modified":"2025-06-27 00:17:28","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":220,"height":49,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","thumbnail-width":150,"thumbnail-height":33,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium-width":300,"medium-height":67,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium_large-width":768,"medium_large-height":171,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","large-width":1024,"large-height":228,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","1536x1536-width":220,"1536x1536-height":49,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","2048x2048-width":220,"2048x2048-height":49,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","fullscreen-width":220,"fullscreen-height":49,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-24x24-width":24,"menu-24x24-height":5,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-36x36-width":36,"menu-36x36-height":8,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-48x48-width":48,"menu-48x48-height":11}}},"stats_group":{"show_section":true,"section_subhead":"","section_headline":"","section_text":"","stats":[{"stat":"26,000M+","description":"Vistas de video, con un aumento YoY de 21%","logo":false},{"stat":"95%","description":"Menos tiempo dedicado a reportes &amp; anal\u00edtica","logo":false},{"stat":"2 billones","description":"Impresiones de listening frente al a\u00f1o anterior","logo":false}]},"content_builder":[{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p><strong>UFC es mucho m\u00e1s que la principal organizaci\u00f3n de MMA: es una potencia medi\u00e1tica global. Con el talento m\u00e1s \u00e9lite, la mayor audiencia de los deportes de combate y las redes sociales en el centro de todo, UFC se uni\u00f3 a Emplifi para convertir cada momento dentro y fuera del Octagon en un espect\u00e1culo basado en datos e impulsado por los fans, que se ve y se siente en todo el mundo.<\/strong><\/p>\n<p>UFC no solo lidera el mundo de las peleas: est\u00e1 reescribiendo las reglas del dominio digital en el deporte. De las arenas de pay-per-view a los feeds sociales, UFC convierte cada momento en un evento global y a cada peleador en una historia que el mundo no deja de ver.<\/p>\n<p>Esa estrategia lleg\u00f3 a su punto m\u00e1ximo en <b><i>UFC 306<\/i><\/b><span style=\"font-weight: 400;\"> dentro de la vanguardista Sphere de Las Vegas. Con 16,024 asistentes, una taquilla r\u00e9cord de $22 millones y nuevos r\u00e9cords en patrocinios, mercanc\u00eda e ingresos per c\u00e1pita, el evento elev\u00f3 el negocio de los deportes de combate y se convirti\u00f3 en la noche m\u00e1s lucrativa de la historia de UFC. Marc\u00f3 un nuevo est\u00e1ndar de lo que es posible cuando el espect\u00e1culo en vivo se une a la estrategia digital.<\/span><\/p>\n<p>Esta gran noche fue el resultado de un compromiso incansable y de varios a\u00f1os con la innovaci\u00f3n digital. Con m\u00e1s de 300 millones de seguidores, 26 mil millones de vistas de video y un lugar entre las 5 principales ligas deportivas de EE. UU. por tama\u00f1o de comunidad, UFC convirti\u00f3 sus canales sociales en un centro de mando global que amplifica el talento, expande sus bases de fans e impulsa un crecimiento explosivo.<\/p>\n<p>En el centro de esta transformaci\u00f3n est\u00e1 Emplifi, socio de UFC desde hace a\u00f1os en la construcci\u00f3n de una <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-strategy\/\" target=\"_blank\" rel=\"noopener\">estrategia social<\/a> inteligente, escalable y basada en datos. Del listening en tiempo real y los insights de audiencia a la anal\u00edtica de peleadores y la automatizaci\u00f3n, Emplifi ayuda a UFC a moverse a la velocidad del deporte: \u00e1gil, global y siempre activa.<\/p>\n<p>As\u00ed se forjan los campeones. No solo en el Octagon, sino en cada plataforma que el mundo est\u00e1 viendo.<\/p>\n<h2>La presi\u00f3n de escalar r\u00e1pido en un negocio global de peleas 24\/7<\/h2>\n<p>UFC produce un flujo constante de contenido entre continentes, culturas y husos horarios. Con m\u00e1s de 42 eventos al a\u00f1o, series derivadas como Dana White\u2019s Contender Series y franquicias en r\u00e1pido crecimiento en todo el mundo, la presi\u00f3n por entregar contenido localizado y de alto impacto a escala nunca hab\u00eda sido tan grande.<\/p>\n<p>Desde la direcci\u00f3n, UFC tom\u00f3 una decisi\u00f3n audaz: las redes sociales ser\u00edan un motor de su negocio.<\/p>\n<p>\u00abNuestro CEO considera las redes sociales m\u00e1s importantes que los medios tradicionales\u00bb, dijo Aziz Bawany, Director Senior de Medios Digitales &amp; Producto en UFC. \u00abEse nivel de apoyo nos permite movernos r\u00e1pido, probar nuevas estrategias y aprovechar las tendencias en tiempo real.\u00bb<\/p>\n<p>Pero la ejecuci\u00f3n no era tarea f\u00e1cil. El equipo de UFC segu\u00eda a mano el desempe\u00f1o de los peleadores: revisaba las <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-metrics\/\" target=\"_blank\" rel=\"noopener\">estad\u00edsticas sociales<\/a> cada hora, reun\u00eda datos manualmente e intentaba tomar decisiones r\u00e1pidas con herramientas lentas. En un deporte donde la expectativa impulsa la audiencia, la velocidad lo es todo.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Antes, nuestro equipo revisaba a mano los seguidores de cada peleador y med\u00eda su crecimiento manualmente. Ahora solo abro el leaderboard y veo al instante qui\u00e9n gan\u00f3 m\u00e1s tracci\u00f3n. Lo que antes tomaba horas ahora se hace en segundos.","quote_author":"Hailey Carroll","quote_author_description":"Coordinadora de Redes Sociales, UFC"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>UFC necesitaba una soluci\u00f3n que escalara con su ambici\u00f3n: que eliminara el trabajo manual, detectara antes el talento emergente y diera los insights necesarios para ganar la guerra por la atenci\u00f3n, publicaci\u00f3n por publicaci\u00f3n.<\/p>\n<h2>C\u00f3mo el listening impulsa cada golpe, cada publicaci\u00f3n y cada promoci\u00f3n<\/h2>\n<p>Cuando UFC decidi\u00f3 convertir las redes sociales en un motor central de su negocio, necesit\u00f3 herramientas capaces de seguir la velocidad y la complejidad del mundo de las peleas.<\/p>\n<p>Eso implicaba reemplazar los reportes reactivos por insights en tiempo real, automatizar lo que antes era manual y tener una vista global del sentimiento de los fans en cada regi\u00f3n, cada evento y cada peleador.<\/p>\n<p>Ah\u00ed entr\u00f3 Emplifi.<\/p>\n<p>Con las capacidades de <a href=\"https:\/\/emplifi.io\/product\/social-listening\/\" target=\"_blank\" rel=\"noopener\">listening de Emplifi<\/a> y su anal\u00edtica, el equipo digital de UFC sigue en tiempo real la conversaci\u00f3n de los fans, detecta lo que se est\u00e1 volviendo tendencia en cada mercado y encuentra r\u00e1pido los momentos y personajes que merecen amplificarse. Ya sea una estrella emergente que gana tracci\u00f3n inesperada o una afici\u00f3n regional que se enciende por un peleador local, la plataforma ayuda a UFC a pasar del instinto a la acci\u00f3n basada en datos, r\u00e1pido.<\/p>\n<p>\u00abCon 42 eventos al a\u00f1o y peleadores compitiendo en todo el mundo, necesitamos datos para ver qui\u00e9n est\u00e1 despuntando\u00bb, dijo Bawany. \u00abEmplifi nos permite detectar estrellas emergentes, seguir tendencias de engagement e impulsar al talento correcto en el mercado correcto en el momento correcto.\u00bb<\/p>\n<p>Esa velocidad y precisi\u00f3n se traducen directamente en resultados de negocio. Las decisiones de matchmaking son m\u00e1s certeras. Las estrategias de contenido regional pegan m\u00e1s fuerte. Las experiencias de los fans tienen m\u00e1s impacto. Y los peleadores, sobre todo los nuevos, ganan visibilidad m\u00e1s r\u00e1pido.<\/p>\n<p>En un mundo donde la atenci\u00f3n es moneda, UFC va ganando:<\/p>\n<ul>\n<li>300M+: seguidores totales en todas las plataformas sociales de UFC<\/li>\n<li>M\u00e1s de 26 mil millones de vistas de video, con un aumento de 21% a\u00f1o contra a\u00f1o<\/li>\n<li>Del top 20 al top 10 de las ligas deportivas globales por tama\u00f1o de comunidad<\/li>\n<li>Hoy, entre las 5 principales ligas deportivas de EE. UU. por audiencia digital<\/li>\n<\/ul>\n<p>UFC construy\u00f3 un sistema que escucha a escala, reacciona en tiempo real y convierte los datos en dominio.<\/p>\n<h2>Del leaderboard a la plataforma de lanzamiento: la nueva era de la promoci\u00f3n de peleadores<\/h2>\n<p>Para UFC, la siguiente evoluci\u00f3n ya est\u00e1 en marcha: construir el motor de promoci\u00f3n de peleadores m\u00e1s potente y basado en datos del deporte.<\/p>\n<p>En el centro est\u00e1 el leaderboard de peleadores. Impulsado por los <a href=\"https:\/\/emplifi.io\/product\/social-media-analytics\/\" target=\"_blank\" rel=\"noopener\">reportes flexibles de Emplifi<\/a>, sigue el desempe\u00f1o, el impulso y el <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-engagement\/\" target=\"_blank\" rel=\"noopener\">engagement en plataformas sociales<\/a> de cada peleador. Lo que empez\u00f3 como una funci\u00f3n de reportes posteriores al evento hoy define decisiones de matchmaking, estrategia de marketing y la forma de descubrir y amplificar nuevas estrellas en todo el mundo.<\/p>\n<p>\u00bfLa visi\u00f3n? Un ecosistema totalmente integrado donde los datos de Emplifi fluyan directo a las herramientas internas de UFC y orienten todo, desde la promoci\u00f3n regional y los titulares de cartelera hasta la ubicaci\u00f3n del contenido y las oportunidades de patrocinio. Si a eso se suma el etiquetado y la automatizaci\u00f3n con IA, UFC est\u00e1 lista para tomar decisiones inteligentes m\u00e1s r\u00e1pido que nunca.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Los datos seguir\u00e1n guiando todo lo que hacemos. Las plataformas pueden cambiar, pero con Emplifi tenemos benchmarks hist\u00f3ricos para medir el crecimiento, afinar nuestra estrategia de contenido y mantenernos adelante en un espacio muy competitivo.","quote_author":"Aziz Bawany","quote_author_description":"Director Senior de Medios Digitales &amp; Producto, UFC"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>Con el leaderboard como br\u00fajula, UFC est\u00e1 dise\u00f1ando el futuro del marketing de peleadores. Y con Emplifi en su esquina, est\u00e1 lista para convertir el pr\u00f3ximo gran momento en un movimiento global.<\/p>\n"}],"customer_sidebar_group":{"show_section":true,"sidebar_contents":[{"icon":{"ID":13932,"id":13932,"title":"Case Study Icon Challenge","filename":"Case-Study-Icon-Challenge.png","filesize":819,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-challenge-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-challenge-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:10","modified":"2025-10-17 15:09:22","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Desaf\u00edo","description":"UFC necesitaba escalar su estrategia en redes sociales en decenas de eventos globales, responder en tiempo real al sentimiento de los fans y destacar al talento emergente."},{"icon":{"ID":13927,"id":13927,"title":"Case Study Icon Solution","filename":"Case-Study-Icon-Solution.png","filesize":783,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-solution-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-solution-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:09","modified":"2025-07-04 17:31:19","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Soluci\u00f3n","description":"Emplifi aport\u00f3 listening, anal\u00edtica y automatizaci\u00f3n en tiempo real, convirti\u00f3 los datos en decisiones inmediatas y transform\u00f3 la forma en que UFC promueve a sus peleadores e interact\u00faa con sus fans."},{"icon":{"ID":13922,"id":13922,"title":"Case Study Icon Outcome","filename":"Case-Study-Icon-Outcome.png","filesize":1282,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-outcome-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-outcome-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:08","modified":"2025-10-17 15:09:22","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Resultado","description":"UFC cre\u00f3 un motor de contenido basado en datos para un matchmaking m\u00e1s inteligente, reacciones m\u00e1s r\u00e1pidas y m\u00e1s conexi\u00f3n con los fans en cada regi\u00f3n y plataforma."}]},"callout_group":{"show_section":false,"image":false,"subhead":"","headline":"","text":"","button_type":"links","button_1":null,"button_2":null,"chat_button_text":"","fallback_button":null},"resource_feed_group":{"show_section":false,"section_subhead":"","section_headline":"Insights de Emplifi","section_text":"<p>Explora nuestros blogs m\u00e1s recientes y gu\u00edas completas para dominar tus estrategias de customer experience e impulsar el crecimiento.<\/p>\n","feed_type":"resources","use_recent_resources":true,"topic_filter":false,"resources":[{"resource":false},{"resource":false},{"resource":false}],"custom_links":false},"page_cta_group":{"show_section":true,"use_global_cta":true,"section_subhead":"","section_headline":"","section_text_left":"","section_text_right":"","section_button":null},"awards_group":{"show_section":false,"use_global_awards_text":true,"section_subhead":"","section_headline":"","section_text":"","use_global_awards":true,"awards":false},"tab_card_stat":"21%","tab_card_stat_description":"Incremento YoY en vistas de videos en redes","tab_card_small_text":"UFC","tab_card_large_text":"Alcanz\u00f3 26 mil millones de vistas sociales para mejorar su engagement","tab_card_bg_color":"#000066","tab_card_logo":{"ID":13121,"id":13121,"title":"ufc-logo","filename":"ufc-logo.svg","filesize":1337,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/ufc-logo-2\/","alt":"Emplifi customer story for UFC","author":"54","description":"","caption":"","name":"ufc-logo-2","status":"inherit","uploaded_to":18293,"date":"2025-03-15 18:44:17","modified":"2025-11-11 18:27:25","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo.svg","menu-48x48-width":1,"menu-48x48-height":1}},"customer_hero_clone":{"hero_customer_group":{"image":{"ID":14460,"id":14460,"title":"EMP592-Customer Story Images for UFC","filename":"EMP592-Customer-Story-Images-for-UFC.webp","filesize":1066416,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/emp592-customer-story-images-for-ufc-2\/","alt":"","author":"18","description":"","caption":"","name":"emp592-customer-story-images-for-ufc-2","status":"inherit","uploaded_to":18293,"date":"2025-05-21 15:10:55","modified":"2025-05-21 15:10:55","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/05\/EMP592-Customer-Story-Images-for-UFC-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"dark_image_overlay_percent":"50","subhead":"Caso de \u00e9xito","headline":" C\u00f3mo UFC escal\u00f3 sus redes: 300M de fans y 26 mil millones de vistas","text":"<p>C\u00f3mo UFC cre\u00f3 un motor de contenido basado en datos para un matchmaking m\u00e1s inteligente, reacciones m\u00e1s r\u00e1pidas y m\u00e1s conexi\u00f3n con los fans en cada regi\u00f3n y plataforma.<\/p>\n","button_1":null,"button_2":null,"video_modal_group":{"add_video":true,"button_text":"Ver la historia","video_type":"vimeo","vimeo_embed":"<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1085865541?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"How UFC turned social media into a global fight machine\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>","wistia_embed":"s3lqfi0zn7","youtube_embed":""},"logo_1":{"ID":13126,"id":13126,"title":"ufc-logo-white","filename":"ufc-logo-white.svg","filesize":1334,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/ufc-social-media-strategy-and-fan-engagement\/ufc-logo-white-2\/","alt":"Emplifi customer story for UFC","author":"54","description":"","caption":"","name":"ufc-logo-white-2","status":"inherit","uploaded_to":18293,"date":"2025-03-15 18:44:18","modified":"2025-11-11 18:27:25","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2021\/07\/ufc-logo-white.svg","menu-48x48-width":1,"menu-48x48-height":1}},"logo_2":{"ID":4186,"id":4186,"title":"emplifi-logo-full-white","filename":"emplifi-logo-full-white.svg","filesize":4075,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/stori-transformacion-banca-digital\/emplifi-logo-full-white-2\/","alt":"","author":"1","description":"","caption":"","name":"emplifi-logo-full-white-2","status":"inherit","uploaded_to":14714,"date":"2024-12-04 15:26:52","modified":"2025-06-27 00:17:28","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":220,"height":49,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","thumbnail-width":150,"thumbnail-height":33,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium-width":300,"medium-height":67,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium_large-width":768,"medium_large-height":171,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","large-width":1024,"large-height":228,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","1536x1536-width":220,"1536x1536-height":49,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","2048x2048-width":220,"2048x2048-height":49,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","fullscreen-width":220,"fullscreen-height":49,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-24x24-width":24,"menu-24x24-height":5,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-36x36-width":36,"menu-36x36-height":8,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-48x48-width":48,"menu-48x48-height":11}}}},"stats_clone":{"stats_group":{"show_section":true,"section_subhead":"","section_headline":"","section_text":"","stats":[{"stat":"26,000M+","description":"Vistas de video, con un aumento YoY de 21%","logo":false},{"stat":"95%","description":"Menos tiempo dedicado a reportes &amp; anal\u00edtica","logo":false},{"stat":"2 billones","description":"Impresiones de listening frente al a\u00f1o anterior","logo":false}]}},"content_builder_clone":{"content_builder":[{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p><strong>UFC es mucho m\u00e1s que la principal organizaci\u00f3n de MMA: es una potencia medi\u00e1tica global. Con el talento m\u00e1s \u00e9lite, la mayor audiencia de los deportes de combate y las redes sociales en el centro de todo, UFC se uni\u00f3 a Emplifi para convertir cada momento dentro y fuera del Octagon en un espect\u00e1culo basado en datos e impulsado por los fans, que se ve y se siente en todo el mundo.<\/strong><\/p>\n<p>UFC no solo lidera el mundo de las peleas: est\u00e1 reescribiendo las reglas del dominio digital en el deporte. De las arenas de pay-per-view a los feeds sociales, UFC convierte cada momento en un evento global y a cada peleador en una historia que el mundo no deja de ver.<\/p>\n<p>Esa estrategia lleg\u00f3 a su punto m\u00e1ximo en <b><i>UFC 306<\/i><\/b><span style=\"font-weight: 400;\"> dentro de la vanguardista Sphere de Las Vegas. Con 16,024 asistentes, una taquilla r\u00e9cord de $22 millones y nuevos r\u00e9cords en patrocinios, mercanc\u00eda e ingresos per c\u00e1pita, el evento elev\u00f3 el negocio de los deportes de combate y se convirti\u00f3 en la noche m\u00e1s lucrativa de la historia de UFC. Marc\u00f3 un nuevo est\u00e1ndar de lo que es posible cuando el espect\u00e1culo en vivo se une a la estrategia digital.<\/span><\/p>\n<p>Esta gran noche fue el resultado de un compromiso incansable y de varios a\u00f1os con la innovaci\u00f3n digital. Con m\u00e1s de 300 millones de seguidores, 26 mil millones de vistas de video y un lugar entre las 5 principales ligas deportivas de EE. UU. por tama\u00f1o de comunidad, UFC convirti\u00f3 sus canales sociales en un centro de mando global que amplifica el talento, expande sus bases de fans e impulsa un crecimiento explosivo.<\/p>\n<p>En el centro de esta transformaci\u00f3n est\u00e1 Emplifi, socio de UFC desde hace a\u00f1os en la construcci\u00f3n de una <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-strategy\/\" target=\"_blank\" rel=\"noopener\">estrategia social<\/a> inteligente, escalable y basada en datos. Del listening en tiempo real y los insights de audiencia a la anal\u00edtica de peleadores y la automatizaci\u00f3n, Emplifi ayuda a UFC a moverse a la velocidad del deporte: \u00e1gil, global y siempre activa.<\/p>\n<p>As\u00ed se forjan los campeones. No solo en el Octagon, sino en cada plataforma que el mundo est\u00e1 viendo.<\/p>\n<h2>La presi\u00f3n de escalar r\u00e1pido en un negocio global de peleas 24\/7<\/h2>\n<p>UFC produce un flujo constante de contenido entre continentes, culturas y husos horarios. Con m\u00e1s de 42 eventos al a\u00f1o, series derivadas como Dana White\u2019s Contender Series y franquicias en r\u00e1pido crecimiento en todo el mundo, la presi\u00f3n por entregar contenido localizado y de alto impacto a escala nunca hab\u00eda sido tan grande.<\/p>\n<p>Desde la direcci\u00f3n, UFC tom\u00f3 una decisi\u00f3n audaz: las redes sociales ser\u00edan un motor de su negocio.<\/p>\n<p>\u00abNuestro CEO considera las redes sociales m\u00e1s importantes que los medios tradicionales\u00bb, dijo Aziz Bawany, Director Senior de Medios Digitales &amp; Producto en UFC. \u00abEse nivel de apoyo nos permite movernos r\u00e1pido, probar nuevas estrategias y aprovechar las tendencias en tiempo real.\u00bb<\/p>\n<p>Pero la ejecuci\u00f3n no era tarea f\u00e1cil. El equipo de UFC segu\u00eda a mano el desempe\u00f1o de los peleadores: revisaba las <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-metrics\/\" target=\"_blank\" rel=\"noopener\">estad\u00edsticas sociales<\/a> cada hora, reun\u00eda datos manualmente e intentaba tomar decisiones r\u00e1pidas con herramientas lentas. En un deporte donde la expectativa impulsa la audiencia, la velocidad lo es todo.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Antes, nuestro equipo revisaba a mano los seguidores de cada peleador y med\u00eda su crecimiento manualmente. Ahora solo abro el leaderboard y veo al instante qui\u00e9n gan\u00f3 m\u00e1s tracci\u00f3n. Lo que antes tomaba horas ahora se hace en segundos.","quote_author":"Hailey Carroll","quote_author_description":"Coordinadora de Redes Sociales, UFC"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>UFC necesitaba una soluci\u00f3n que escalara con su ambici\u00f3n: que eliminara el trabajo manual, detectara antes el talento emergente y diera los insights necesarios para ganar la guerra por la atenci\u00f3n, publicaci\u00f3n por publicaci\u00f3n.<\/p>\n<h2>C\u00f3mo el listening impulsa cada golpe, cada publicaci\u00f3n y cada promoci\u00f3n<\/h2>\n<p>Cuando UFC decidi\u00f3 convertir las redes sociales en un motor central de su negocio, necesit\u00f3 herramientas capaces de seguir la velocidad y la complejidad del mundo de las peleas.<\/p>\n<p>Eso implicaba reemplazar los reportes reactivos por insights en tiempo real, automatizar lo que antes era manual y tener una vista global del sentimiento de los fans en cada regi\u00f3n, cada evento y cada peleador.<\/p>\n<p>Ah\u00ed entr\u00f3 Emplifi.<\/p>\n<p>Con las capacidades de <a href=\"https:\/\/emplifi.io\/product\/social-listening\/\" target=\"_blank\" rel=\"noopener\">listening de Emplifi<\/a> y su anal\u00edtica, el equipo digital de UFC sigue en tiempo real la conversaci\u00f3n de los fans, detecta lo que se est\u00e1 volviendo tendencia en cada mercado y encuentra r\u00e1pido los momentos y personajes que merecen amplificarse. Ya sea una estrella emergente que gana tracci\u00f3n inesperada o una afici\u00f3n regional que se enciende por un peleador local, la plataforma ayuda a UFC a pasar del instinto a la acci\u00f3n basada en datos, r\u00e1pido.<\/p>\n<p>\u00abCon 42 eventos al a\u00f1o y peleadores compitiendo en todo el mundo, necesitamos datos para ver qui\u00e9n est\u00e1 despuntando\u00bb, dijo Bawany. \u00abEmplifi nos permite detectar estrellas emergentes, seguir tendencias de engagement e impulsar al talento correcto en el mercado correcto en el momento correcto.\u00bb<\/p>\n<p>Esa velocidad y precisi\u00f3n se traducen directamente en resultados de negocio. Las decisiones de matchmaking son m\u00e1s certeras. Las estrategias de contenido regional pegan m\u00e1s fuerte. Las experiencias de los fans tienen m\u00e1s impacto. Y los peleadores, sobre todo los nuevos, ganan visibilidad m\u00e1s r\u00e1pido.<\/p>\n<p>En un mundo donde la atenci\u00f3n es moneda, UFC va ganando:<\/p>\n<ul>\n<li>300M+: seguidores totales en todas las plataformas sociales de UFC<\/li>\n<li>M\u00e1s de 26 mil millones de vistas de video, con un aumento de 21% a\u00f1o contra a\u00f1o<\/li>\n<li>Del top 20 al top 10 de las ligas deportivas globales por tama\u00f1o de comunidad<\/li>\n<li>Hoy, entre las 5 principales ligas deportivas de EE. UU. por audiencia digital<\/li>\n<\/ul>\n<p>UFC construy\u00f3 un sistema que escucha a escala, reacciona en tiempo real y convierte los datos en dominio.<\/p>\n<h2>Del leaderboard a la plataforma de lanzamiento: la nueva era de la promoci\u00f3n de peleadores<\/h2>\n<p>Para UFC, la siguiente evoluci\u00f3n ya est\u00e1 en marcha: construir el motor de promoci\u00f3n de peleadores m\u00e1s potente y basado en datos del deporte.<\/p>\n<p>En el centro est\u00e1 el leaderboard de peleadores. Impulsado por los <a href=\"https:\/\/emplifi.io\/product\/social-media-analytics\/\" target=\"_blank\" rel=\"noopener\">reportes flexibles de Emplifi<\/a>, sigue el desempe\u00f1o, el impulso y el <a href=\"https:\/\/emplifi.io\/resources\/blog\/social-media-engagement\/\" target=\"_blank\" rel=\"noopener\">engagement en plataformas sociales<\/a> de cada peleador. Lo que empez\u00f3 como una funci\u00f3n de reportes posteriores al evento hoy define decisiones de matchmaking, estrategia de marketing y la forma de descubrir y amplificar nuevas estrellas en todo el mundo.<\/p>\n<p>\u00bfLa visi\u00f3n? Un ecosistema totalmente integrado donde los datos de Emplifi fluyan directo a las herramientas internas de UFC y orienten todo, desde la promoci\u00f3n regional y los titulares de cartelera hasta la ubicaci\u00f3n del contenido y las oportunidades de patrocinio. Si a eso se suma el etiquetado y la automatizaci\u00f3n con IA, UFC est\u00e1 lista para tomar decisiones inteligentes m\u00e1s r\u00e1pido que nunca.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Los datos seguir\u00e1n guiando todo lo que hacemos. Las plataformas pueden cambiar, pero con Emplifi tenemos benchmarks hist\u00f3ricos para medir el crecimiento, afinar nuestra estrategia de contenido y mantenernos adelante en un espacio muy competitivo.","quote_author":"Aziz Bawany","quote_author_description":"Director Senior de Medios Digitales &amp; Producto, UFC"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<p>Con el leaderboard como br\u00fajula, UFC est\u00e1 dise\u00f1ando el futuro del marketing de peleadores. Y con Emplifi en su esquina, est\u00e1 lista para convertir el pr\u00f3ximo gran momento en un movimiento global.<\/p>\n"}]},"customer_sidebar_clone":{"customer_sidebar_group":{"show_section":true,"sidebar_contents":[{"icon":{"ID":13932,"id":13932,"title":"Case Study Icon Challenge","filename":"Case-Study-Icon-Challenge.png","filesize":819,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-challenge-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-challenge-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:10","modified":"2025-10-17 15:09:22","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Challenge.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Desaf\u00edo","description":"UFC necesitaba escalar su estrategia en redes sociales en decenas de eventos globales, responder en tiempo real al sentimiento de los fans y destacar al talento emergente."},{"icon":{"ID":13927,"id":13927,"title":"Case Study Icon Solution","filename":"Case-Study-Icon-Solution.png","filesize":783,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-solution-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-solution-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:09","modified":"2025-07-04 17:31:19","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Solution.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Soluci\u00f3n","description":"Emplifi aport\u00f3 listening, anal\u00edtica y automatizaci\u00f3n en tiempo real, convirti\u00f3 los datos en decisiones inmediatas y transform\u00f3 la forma en que UFC promueve a sus peleadores e interact\u00faa con sus fans."},{"icon":{"ID":13922,"id":13922,"title":"Case Study Icon Outcome","filename":"Case-Study-Icon-Outcome.png","filesize":1282,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","link":"https:\/\/emplifi.io\/es\/clientes\/how-tui-used-ai-to-lower-cost-per-engagement-by-81-percent\/case-study-icon-outcome-2\/","alt":"","author":"54","description":"","caption":"","name":"case-study-icon-outcome-2","status":"inherit","uploaded_to":18309,"date":"2025-04-18 17:23:08","modified":"2025-10-17 15:09:22","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":36,"height":36,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","thumbnail-width":36,"thumbnail-height":36,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","medium-width":36,"medium-height":36,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","medium_large-width":36,"medium_large-height":36,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","large-width":36,"large-height":36,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","1536x1536-width":36,"1536x1536-height":36,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","2048x2048-width":36,"2048x2048-height":36,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","fullscreen-width":36,"fullscreen-height":36,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome-24x24.png","menu-24x24-width":24,"menu-24x24-height":24,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","menu-36x36-width":36,"menu-36x36-height":36,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2025\/04\/Case-Study-Icon-Outcome.png","menu-48x48-width":36,"menu-48x48-height":36}},"title":"Resultado","description":"UFC cre\u00f3 un motor de contenido basado en datos para un matchmaking m\u00e1s inteligente, reacciones m\u00e1s r\u00e1pidas y m\u00e1s conexi\u00f3n con los fans en cada regi\u00f3n y plataforma."}]}},"callout_clone":{"callout_group":{"show_section":false,"image":false,"subhead":"","headline":"","text":"","button_type":"links","button_1":null,"button_2":null,"chat_button_text":"","fallback_button":null}},"resource_feed_clone":{"resource_feed_group":{"show_section":false,"section_subhead":"","section_headline":"Insights de Emplifi","section_text":"<p>Explora nuestros blogs m\u00e1s recientes y gu\u00edas completas para dominar tus estrategias de customer experience e impulsar el crecimiento.<\/p>\n","feed_type":"resources","use_recent_resources":true,"topic_filter":false,"resources":[{"resource":false},{"resource":false},{"resource":false}],"custom_links":false}},"page_cta":{"page_cta_group":{"show_section":true,"use_global_cta":true,"section_subhead":"","section_headline":"","section_text_left":"","section_text_right":"","section_button":null}},"awards_clone":{"awards_group":{"show_section":false,"use_global_awards_text":true,"section_subhead":"","section_headline":"","section_text":"","use_global_awards":true,"awards":false}}},"_links":{"self":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts\/18293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts"}],"about":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/types\/customer_posts"}],"author":[{"embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/users\/18"}],"version-history":[{"count":0,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts\/18293\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/media\/14460"}],"wp:attachment":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/media?parent=18293"}],"wp:term":[{"taxonomy":"customer_solutions_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_solutions_tax?post=18293"},{"taxonomy":"customer_topics_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_topics_tax?post=18293"},{"taxonomy":"customer_industries_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_industries_tax?post=18293"},{"taxonomy":"resource_visibility_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/resource_visibility_tax?post=18293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}