{"id":40863,"date":"2022-05-26T19:42:08","date_gmt":"2022-05-26T19:42:08","guid":{"rendered":"https:\/\/emplifistg.wpenginepowered.com\/?post_type=customer_posts&#038;p=40863"},"modified":"2026-10-13T23:58:46","modified_gmt":"2026-10-13T23:58:46","slug":"department-of-culture-and-tourism-abu-dhabi-tiktok-success","status":"publish","type":"customer_posts","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/","title":{"rendered":"Department of Culture and Tourism Abu Dhabi"},"content":{"rendered":"","protected":false},"author":52,"featured_media":0,"template":"","customer_solutions_tax":[178],"customer_topics_tax":[179,180,182],"customer_industries_tax":[515],"resource_visibility_tax":[],"class_list":["post-40863","customer_posts","type-customer_posts","status-publish","hentry","customer_solutions_tax-social-marketing-es","customer_topics_tax-analytics-reporting-es","customer_topics_tax-content-management-es","customer_topics_tax-social-media-management-es","customer_industries_tax-travel-hospitality-es"],"acf":{"remove_gtm":false,"customer_card_logo":{"ID":9763,"id":9763,"title":"Abu Dhabi","filename":"Abu-Dhabi.svg","filesize":15099,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/abu-dhabi-2\/","alt":"","author":"54","description":"","caption":"","name":"abu-dhabi-2","status":"inherit","uploaded_to":40863,"date":"2025-02-24 12:35:57","modified":"2026-10-13 23:58:24","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-48x48-width":1,"menu-48x48-height":1}},"customer_card_logo_white":{"ID":9767,"id":9767,"title":"Abu Dhabi-white","filename":"Abu-Dhabi-white.png","filesize":24055,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/abu-dhabi-white-2\/","alt":"","author":"54","description":"","caption":"","name":"abu-dhabi-white-2","status":"inherit","uploaded_to":40863,"date":"2025-02-24 12:36:40","modified":"2026-10-13 23:58:24","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":843,"height":295,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-300x105.png","medium-width":300,"medium-height":105,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-768x269.png","medium_large-width":768,"medium_large-height":269,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","large-width":843,"large-height":295,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","1536x1536-width":843,"1536x1536-height":295,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","2048x2048-width":843,"2048x2048-height":295,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","fullscreen-width":843,"fullscreen-height":295,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-24x8.png","menu-24x24-width":24,"menu-24x24-height":8,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-36x13.png","menu-36x36-width":36,"menu-36x36-height":13,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-48x17.png","menu-48x48-width":48,"menu-48x48-height":17}},"customer_card_description":"Descubre c\u00f3mo DCT Abu Dhabi us\u00f3 Emplifi para impulsar su contenido pagado y org\u00e1nico y obtener 1.9 millones de likes en TikTok para las joyas ocultas de Abu Dhabi.","customer_card_subhead":"Caso de \u00e9xito","customer_card_headline":"DCT Abu Dhabi us\u00f3 contenido pagado y org\u00e1nico para obtener 1.9 millones de likes para las joyas de Abu Dhabi","customer_card_quote":"\"Con Emplifi Social Marketing logramos el nivel de gobernanza de campa\u00f1as que busc\u00e1bamos. Creamos un espacio unificado para monitorear continuamente el rendimiento de la campa\u00f1a #StayCurious, reportarlo en tiempo real con un dashboard personalizado y optimizar los resultados con recomendaciones de IA.\"","customer_card_quote_author":"Ahmad Dohjoka","customer_card_quote_author_title":"Planificador de medios","customer_card_stats":[{"stat":"86%","description":"Menores costos de promoci\u00f3n"},{"stat":"85 millones","description":"Impresiones"},{"stat":"60%","description":"Aumento en comentarios"}],"customer_card_button_text":"Leer la historia completa","customer_card_cover_image":{"ID":7892,"id":7892,"title":"dotabuddhabi_hero","filename":"dotabuddhabi_hero.webp","filesize":2428790,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","link":"https:\/\/emplifi.io\/es\/customers\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/dotabuddhabi_hero-2\/","alt":"","author":"54","description":"","caption":"","name":"dotabuddhabi_hero-2","status":"inherit","uploaded_to":3416,"date":"2025-02-14 06:52:32","modified":"2025-02-14 06:52:32","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"tab_card_bg_color":"#000066","tab_card_logo":{"ID":9763,"id":9763,"title":"Abu Dhabi","filename":"Abu-Dhabi.svg","filesize":15099,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/abu-dhabi-2\/","alt":"","author":"54","description":"","caption":"","name":"abu-dhabi-2","status":"inherit","uploaded_to":40863,"date":"2025-02-24 12:35:57","modified":"2026-10-13 23:58:24","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1,"height":1,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","medium-width":300,"medium-height":300,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","medium_large-width":768,"medium_large-height":1,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","large-width":1024,"large-height":1024,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","2048x2048-width":1,"2048x2048-height":1,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","fullscreen-width":1,"fullscreen-height":1,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-24x24-width":1,"menu-24x24-height":1,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-36x36-width":1,"menu-36x36-height":1,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi.svg","menu-48x48-width":1,"menu-48x48-height":1}},"tab_card_stat":"86%","tab_card_stat_description":"Menores costos de promoci\u00f3n","tab_card_small_text":"Department of Culture and Tourism Abu Dhabi","tab_card_large_text":"Gast\u00f3 menos en promoci\u00f3n y gan\u00f3 mucha m\u00e1s atenci\u00f3n","hero_customer_group":{"image":{"ID":7892,"id":7892,"title":"dotabuddhabi_hero","filename":"dotabuddhabi_hero.webp","filesize":2428790,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","link":"https:\/\/emplifi.io\/es\/customers\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/dotabuddhabi_hero-2\/","alt":"","author":"54","description":"","caption":"","name":"dotabuddhabi_hero-2","status":"inherit","uploaded_to":3416,"date":"2025-02-14 06:52:32","modified":"2025-02-14 06:52:32","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"dark_image_overlay_percent":"60","subhead":"Caso de \u00e9xito","headline":"DCT Abu Dhabi ampl\u00eda su alcance digital con TikTok y Emplifi","text":"<p>Descubre c\u00f3mo el Department of Culture and Tourism Abu Dhabi us\u00f3 la integraci\u00f3n de TikTok de Emplifi para obtener 1.9 millones de likes.<\/p>\n","button_1":null,"button_2":null,"video_modal_group":{"add_video":false,"button_text":"","video_type":"youtube","vimeo_embed":"<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/339430037?h=d982fc6177&title=0&byline=0&portrait=0\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>","wistia_embed":"s3lqfi0zn7","youtube_embed":"<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/GevhhrjhT4s\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"},"logo_1":{"ID":9767,"id":9767,"title":"Abu Dhabi-white","filename":"Abu-Dhabi-white.png","filesize":24055,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/abu-dhabi-white-2\/","alt":"","author":"54","description":"","caption":"","name":"abu-dhabi-white-2","status":"inherit","uploaded_to":40863,"date":"2025-02-24 12:36:40","modified":"2026-10-13 23:58:24","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":843,"height":295,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-300x105.png","medium-width":300,"medium-height":105,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-768x269.png","medium_large-width":768,"medium_large-height":269,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","large-width":843,"large-height":295,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","1536x1536-width":843,"1536x1536-height":295,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","2048x2048-width":843,"2048x2048-height":295,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","fullscreen-width":843,"fullscreen-height":295,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-24x8.png","menu-24x24-width":24,"menu-24x24-height":8,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-36x13.png","menu-36x36-width":36,"menu-36x36-height":13,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-48x17.png","menu-48x48-width":48,"menu-48x48-height":17}},"logo_2":{"ID":4186,"id":4186,"title":"emplifi-logo-full-white","filename":"emplifi-logo-full-white.svg","filesize":4075,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/stori-transformacion-banca-digital\/emplifi-logo-full-white-2\/","alt":"","author":"1","description":"","caption":"","name":"emplifi-logo-full-white-2","status":"inherit","uploaded_to":14714,"date":"2024-12-04 15:26:52","modified":"2025-06-27 00:17:28","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":220,"height":49,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","thumbnail-width":150,"thumbnail-height":33,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium-width":300,"medium-height":67,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium_large-width":768,"medium_large-height":171,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","large-width":1024,"large-height":228,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","1536x1536-width":220,"1536x1536-height":49,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","2048x2048-width":220,"2048x2048-height":49,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","fullscreen-width":220,"fullscreen-height":49,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-24x24-width":24,"menu-24x24-height":5,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-36x36-width":36,"menu-36x36-height":8,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-48x48-width":48,"menu-48x48-height":11}}},"customer_hero_clone":{"hero_customer_group":{"image":{"ID":7892,"id":7892,"title":"dotabuddhabi_hero","filename":"dotabuddhabi_hero.webp","filesize":2428790,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","link":"https:\/\/emplifi.io\/es\/customers\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/dotabuddhabi_hero-2\/","alt":"","author":"54","description":"","caption":"","name":"dotabuddhabi_hero-2","status":"inherit","uploaded_to":3416,"date":"2025-02-14 06:52:32","modified":"2025-02-14 06:52:32","menu_order":0,"mime_type":"image\/webp","type":"image","subtype":"webp","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-150x150.webp","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-300x169.webp","medium-width":300,"medium-height":169,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-768x432.webp","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1024x576.webp","large-width":1024,"large-height":576,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-1536x864.webp","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","2048x2048-width":1920,"2048x2048-height":1080,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero.webp","fullscreen-width":1920,"fullscreen-height":1080,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-24x14.webp","menu-24x24-width":24,"menu-24x24-height":14,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-36x20.webp","menu-36x36-width":36,"menu-36x36-height":20,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/dotabuddhabi_hero-48x27.webp","menu-48x48-width":48,"menu-48x48-height":27}},"dark_image_overlay_percent":"60","subhead":"Caso de \u00e9xito","headline":"DCT Abu Dhabi ampl\u00eda su alcance digital con TikTok y Emplifi","text":"<p>Descubre c\u00f3mo el Department of Culture and Tourism Abu Dhabi us\u00f3 la integraci\u00f3n de TikTok de Emplifi para obtener 1.9 millones de likes.<\/p>\n","button_1":null,"button_2":null,"video_modal_group":{"add_video":false,"button_text":"","video_type":"youtube","vimeo_embed":"<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/339430037?h=d982fc6177&title=0&byline=0&portrait=0\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>","wistia_embed":"s3lqfi0zn7","youtube_embed":"<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/GevhhrjhT4s\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>"},"logo_1":{"ID":9767,"id":9767,"title":"Abu Dhabi-white","filename":"Abu-Dhabi-white.png","filesize":24055,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","link":"https:\/\/emplifi.io\/es\/clientes\/department-of-culture-and-tourism-abu-dhabi-tiktok-success\/abu-dhabi-white-2\/","alt":"","author":"54","description":"","caption":"","name":"abu-dhabi-white-2","status":"inherit","uploaded_to":40863,"date":"2025-02-24 12:36:40","modified":"2026-10-13 23:58:24","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":843,"height":295,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-300x105.png","medium-width":300,"medium-height":105,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-768x269.png","medium_large-width":768,"medium_large-height":269,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","large-width":843,"large-height":295,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","1536x1536-width":843,"1536x1536-height":295,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","2048x2048-width":843,"2048x2048-height":295,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white.png","fullscreen-width":843,"fullscreen-height":295,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-24x8.png","menu-24x24-width":24,"menu-24x24-height":8,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-36x13.png","menu-36x36-width":36,"menu-36x36-height":13,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2022\/05\/Abu-Dhabi-white-48x17.png","menu-48x48-width":48,"menu-48x48-height":17}},"logo_2":{"ID":4186,"id":4186,"title":"emplifi-logo-full-white","filename":"emplifi-logo-full-white.svg","filesize":4075,"url":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","link":"https:\/\/emplifi.io\/es\/clientes\/stori-transformacion-banca-digital\/emplifi-logo-full-white-2\/","alt":"","author":"1","description":"","caption":"","name":"emplifi-logo-full-white-2","status":"inherit","uploaded_to":14714,"date":"2024-12-04 15:26:52","modified":"2025-06-27 00:17:28","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/emplifi.io\/wp-includes\/images\/media\/default.png","width":220,"height":49,"sizes":{"thumbnail":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","thumbnail-width":150,"thumbnail-height":33,"medium":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium-width":300,"medium-height":67,"medium_large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","medium_large-width":768,"medium_large-height":171,"large":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","large-width":1024,"large-height":228,"1536x1536":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","1536x1536-width":220,"1536x1536-height":49,"2048x2048":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","2048x2048-width":220,"2048x2048-height":49,"fullscreen":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","fullscreen-width":220,"fullscreen-height":49,"menu-24x24":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-24x24-width":24,"menu-24x24-height":5,"menu-36x36":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-36x36-width":36,"menu-36x36-height":8,"menu-48x48":"https:\/\/emplifi.io\/wp-content\/uploads\/2024\/10\/emplifi-logo-full-white.svg","menu-48x48-width":48,"menu-48x48-height":11}}}},"stats_group":{"show_section":true,"section_subhead":"","section_headline":"","section_text":"","stats":[{"stat":"86%","description":"Menores costos de promoci\u00f3n","logo":false},{"stat":"85 millones","description":"Impresiones","logo":false},{"stat":"60%","description":"Aumento en comentarios","logo":false},{"stat":"1.9 millones","description":"Likes y contando","logo":false}]},"stats_clone":{"stats_group":{"show_section":true,"section_subhead":"","section_headline":"","section_text":"","stats":[{"stat":"86%","description":"Menores costos de promoci\u00f3n","logo":false},{"stat":"85 millones","description":"Impresiones","logo":false},{"stat":"60%","description":"Aumento en comentarios","logo":false},{"stat":"1.9 millones","description":"Likes y contando","logo":false}]}},"content_builder":[{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<h2>El objetivo<\/h2>\n<p>Abu Dhabi es uno de los principales destinos tur\u00edsticos del mundo, conocido por sus atracciones de entretenimiento inigualables y su hospitalidad de primer nivel. La energ\u00eda desbordante de la regi\u00f3n atrae a millones de turistas cada a\u00f1o. Como parte de su estrategia de marketing de destino, el Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi) busc\u00f3 destacar y mostrar las joyas ocultas de la ciudad.<\/p>\n<h2>La soluci\u00f3n<\/h2>\n<p>DCT Abu Dhabi usa TikTok para mostrar Abu Dhabi desde una perspectiva totalmente nueva, promoviendo atracciones y eventos en toda la ciudad. TikTok les atrajo por su tono de voz m\u00e1s joven y humano. Tambi\u00e9n quer\u00edan aprovechar el alto potencial para compartir de TikTok, usando temas y sonidos en tendencia para crear contenido en video relevante y atractivo.<\/p>\n<p>DCT Abu Dhabi crea contenido en TikTok relevante para sus audiencias objetivo. Con la integraci\u00f3n de TikTok de Emplifi, el equipo puede analizar el rendimiento de su contenido y orientar su creaci\u00f3n seg\u00fan lo que m\u00e1s resuena con estas audiencias.<\/p>\n<p>DCT Abu Dhabi tambi\u00e9n logra mantener un alto inter\u00e9s en su contenido pagado al promover contenido nativo. TikTok facilita compartir contenido, y la plataforma premia a los usuarios por compartir el contenido adecuado. Con solo 15 seguidores al crearse y sin anuncios pagados, Visit Abu Dhabi ha recorrido un largo camino. Con una estrategia basada en la relevancia y una expresi\u00f3n fresca y actual, el primer video publicado en la cuenta obtuvo 70,000 vistas. A enero de 2022, la cuenta ten\u00eda m\u00e1s de 272,000 seguidores.<\/p>\n<p>Adem\u00e1s, en abril de 2021, DCT Abu Dhabi se ali\u00f3 con TikTok para sumar a creadores de contenido que mostraran lo mejor del emirato con creatividad y autenticidad, llegando a audiencias m\u00e1s amplias en todo el mundo e inspirando a los espectadores a considerar Abu Dhabi en sus pr\u00f3ximos planes de viaje. La alianza dio a los espectadores la oportunidad de conocer Abu Dhabi a trav\u00e9s de contenido \u00fanico creado por locales y residentes, destacando elementos como los destinos ic\u00f3nicos de la capital, su gente y su cultura, as\u00ed como la exclusividad de la ciudad, su oferta y mucho m\u00e1s.<\/p>\n<h2>Los resultados<\/h2>\n<p>La estrategia de contenido pagado y org\u00e1nico de DCT Abu Dhabi ha logrado resultados sobresalientes. La cuenta Visit Abu Dhabi est\u00e1 entre las tres oficinas de turismo m\u00e1s seguidas del mundo. A enero de 2022, la cuenta hab\u00eda obtenido m\u00e1s de 110 millones de vistas, 1.9 millones de likes y m\u00e1s de 15,000 comentarios.<\/p>\n<p>DCT Abu Dhabi usa la integraci\u00f3n de TikTok de Emplifi para monitorear diariamente los tiempos de reproducci\u00f3n y las tasas de finalizaci\u00f3n de sus videos. La mayor\u00eda de los tiempos promedio de reproducci\u00f3n de la cuenta superan el 50%, y algunos videos alcanzan un 110% de tiempo de reproducci\u00f3n (cu\u00e1ntos segundos se vio un video). Su enfoque de contenido est\u00e1 dando frutos: muchos seguidores interact\u00faan con la p\u00e1gina etiquetando a sus amigos y pidiendo m\u00e1s informaci\u00f3n sobre las atracciones y eventos que promueven. Los seguidores tambi\u00e9n han expresado su aprecio por la creatividad y autenticidad del administrador de la cuenta.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Desde que sumamos TikTok a nuestros canales de redes sociales, ha demostrado ser una plataforma fant\u00e1stica y exitosa para amplificar el atractivo de Abu Dhabi y llevarlo a la palma de la mano de una audiencia m\u00e1s amplia. Este canal directo aumenta la exposici\u00f3n de Abu Dhabi ante un perfil m\u00e1s amplio de viajeros, con edades, intereses y presupuestos variados. A trav\u00e9s del canal de DCT Abu Dhabi, podemos crear contenido dise\u00f1ado espec\u00edficamente para estos segmentos. Como socio estrat\u00e9gico de Emplifi, participamos en el programa alfa exclusivo en representaci\u00f3n de la regi\u00f3n MEA, lo que nos permiti\u00f3 monitorear y reportar nuestras campa\u00f1as de TikTok y adaptar nuestro contenido seg\u00fan la reacci\u00f3n y la interacci\u00f3n de la audiencia para obtener insights de datos inteligentes.","quote_author":"Ahmad Dohjoka","quote_author_description":"Planificador de medios"}],"content_builder_clone":{"content_builder":[{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<h2>El objetivo<\/h2>\n<p>Abu Dhabi es uno de los principales destinos tur\u00edsticos del mundo, conocido por sus atracciones de entretenimiento inigualables y su hospitalidad de primer nivel. La energ\u00eda desbordante de la regi\u00f3n atrae a millones de turistas cada a\u00f1o. Como parte de su estrategia de marketing de destino, el Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi) busc\u00f3 destacar y mostrar las joyas ocultas de la ciudad.<\/p>\n<h2>La soluci\u00f3n<\/h2>\n<p>DCT Abu Dhabi usa TikTok para mostrar Abu Dhabi desde una perspectiva totalmente nueva, promoviendo atracciones y eventos en toda la ciudad. TikTok les atrajo por su tono de voz m\u00e1s joven y humano. Tambi\u00e9n quer\u00edan aprovechar el alto potencial para compartir de TikTok, usando temas y sonidos en tendencia para crear contenido en video relevante y atractivo.<\/p>\n<p>DCT Abu Dhabi crea contenido en TikTok relevante para sus audiencias objetivo. Con la integraci\u00f3n de TikTok de Emplifi, el equipo puede analizar el rendimiento de su contenido y orientar su creaci\u00f3n seg\u00fan lo que m\u00e1s resuena con estas audiencias.<\/p>\n<p>DCT Abu Dhabi tambi\u00e9n logra mantener un alto inter\u00e9s en su contenido pagado al promover contenido nativo. TikTok facilita compartir contenido, y la plataforma premia a los usuarios por compartir el contenido adecuado. Con solo 15 seguidores al crearse y sin anuncios pagados, Visit Abu Dhabi ha recorrido un largo camino. Con una estrategia basada en la relevancia y una expresi\u00f3n fresca y actual, el primer video publicado en la cuenta obtuvo 70,000 vistas. A enero de 2022, la cuenta ten\u00eda m\u00e1s de 272,000 seguidores.<\/p>\n<p>Adem\u00e1s, en abril de 2021, DCT Abu Dhabi se ali\u00f3 con TikTok para sumar a creadores de contenido que mostraran lo mejor del emirato con creatividad y autenticidad, llegando a audiencias m\u00e1s amplias en todo el mundo e inspirando a los espectadores a considerar Abu Dhabi en sus pr\u00f3ximos planes de viaje. La alianza dio a los espectadores la oportunidad de conocer Abu Dhabi a trav\u00e9s de contenido \u00fanico creado por locales y residentes, destacando elementos como los destinos ic\u00f3nicos de la capital, su gente y su cultura, as\u00ed como la exclusividad de la ciudad, su oferta y mucho m\u00e1s.<\/p>\n<h2>Los resultados<\/h2>\n<p>La estrategia de contenido pagado y org\u00e1nico de DCT Abu Dhabi ha logrado resultados sobresalientes. La cuenta Visit Abu Dhabi est\u00e1 entre las tres oficinas de turismo m\u00e1s seguidas del mundo. A enero de 2022, la cuenta hab\u00eda obtenido m\u00e1s de 110 millones de vistas, 1.9 millones de likes y m\u00e1s de 15,000 comentarios.<\/p>\n<p>DCT Abu Dhabi usa la integraci\u00f3n de TikTok de Emplifi para monitorear diariamente los tiempos de reproducci\u00f3n y las tasas de finalizaci\u00f3n de sus videos. La mayor\u00eda de los tiempos promedio de reproducci\u00f3n de la cuenta superan el 50%, y algunos videos alcanzan un 110% de tiempo de reproducci\u00f3n (cu\u00e1ntos segundos se vio un video). Su enfoque de contenido est\u00e1 dando frutos: muchos seguidores interact\u00faan con la p\u00e1gina etiquetando a sus amigos y pidiendo m\u00e1s informaci\u00f3n sobre las atracciones y eventos que promueven. Los seguidores tambi\u00e9n han expresado su aprecio por la creatividad y autenticidad del administrador de la cuenta.<\/p>\n"},{"acf_fc_layout":"quote","quote":"Desde que sumamos TikTok a nuestros canales de redes sociales, ha demostrado ser una plataforma fant\u00e1stica y exitosa para amplificar el atractivo de Abu Dhabi y llevarlo a la palma de la mano de una audiencia m\u00e1s amplia. Este canal directo aumenta la exposici\u00f3n de Abu Dhabi ante un perfil m\u00e1s amplio de viajeros, con edades, intereses y presupuestos variados. A trav\u00e9s del canal de DCT Abu Dhabi, podemos crear contenido dise\u00f1ado espec\u00edficamente para estos segmentos. Como socio estrat\u00e9gico de Emplifi, participamos en el programa alfa exclusivo en representaci\u00f3n de la regi\u00f3n MEA, lo que nos permiti\u00f3 monitorear y reportar nuestras campa\u00f1as de TikTok y adaptar nuestro contenido seg\u00fan la reacci\u00f3n y la interacci\u00f3n de la audiencia para obtener insights de datos inteligentes.","quote_author":"Ahmad Dohjoka","quote_author_description":"Planificador de medios"}]},"customer_sidebar_group":{"show_section":true,"sidebar_contents":[{"icon":false,"title":"Desaf\u00edo","description":"Cuando lleg\u00f3 la pandemia en 2020, la industria de viajes y hospitalidad tuvo que ser creativa para conectar con sus audiencias."},{"icon":false,"title":"Soluci\u00f3n","description":"DCT Abu Dhabi us\u00f3 las herramientas de social marketing de Emplifi para optimizar campa\u00f1as y agilizar los procesos de su hub social en l\u00ednea."},{"icon":false,"title":"Resultado","description":"Con insights de datos inteligentes, DCT Abu Dhabi optimiz\u00f3 su contenido para lograr m\u00e1s de 85 millones de impresiones, aumentar dr\u00e1sticamente la interacci\u00f3n y monitorear campa\u00f1as de forma continua con mayor gobernanza."}]},"customer_sidebar_clone":{"customer_sidebar_group":{"show_section":true,"sidebar_contents":[{"icon":false,"title":"Desaf\u00edo","description":"Cuando lleg\u00f3 la pandemia en 2020, la industria de viajes y hospitalidad tuvo que ser creativa para conectar con sus audiencias."},{"icon":false,"title":"Soluci\u00f3n","description":"DCT Abu Dhabi us\u00f3 las herramientas de social marketing de Emplifi para optimizar campa\u00f1as y agilizar los procesos de su hub social en l\u00ednea."},{"icon":false,"title":"Resultado","description":"Con insights de datos inteligentes, DCT Abu Dhabi optimiz\u00f3 su contenido para lograr m\u00e1s de 85 millones de impresiones, aumentar dr\u00e1sticamente la interacci\u00f3n y monitorear campa\u00f1as de forma continua con mayor gobernanza."}]}},"callout_group":{"show_section":false,"image":false,"subhead":"","headline":"","text":"","button_type":"links","button_1":null,"button_2":null,"chat_button_text":"","fallback_button":null},"callout_clone":{"callout_group":{"show_section":false,"image":false,"subhead":"","headline":"","text":"","button_type":"links","button_1":null,"button_2":null,"chat_button_text":"","fallback_button":null}},"resource_feed_group":{"show_section":false,"section_subhead":"","section_headline":"Insights de Emplifi","section_text":"<p>Explora nuestros blogs m\u00e1s recientes y gu\u00edas completas para dominar tus estrategias de customer experience e impulsar el crecimiento.<\/p>\n","feed_type":"resources","use_recent_resources":true,"topic_filter":false,"resources":[{"resource":false},{"resource":false},{"resource":false}],"custom_links":false},"resource_feed_clone":{"resource_feed_group":{"show_section":false,"section_subhead":"","section_headline":"Insights de Emplifi","section_text":"<p>Explora nuestros blogs m\u00e1s recientes y gu\u00edas completas para dominar tus estrategias de customer experience e impulsar el crecimiento.<\/p>\n","feed_type":"resources","use_recent_resources":true,"topic_filter":false,"resources":[{"resource":false},{"resource":false},{"resource":false}],"custom_links":false}},"page_cta_group":{"show_section":true,"use_global_cta":true,"section_subhead":"","section_headline":"","section_text_left":"","section_text_right":"","section_button":null},"page_cta":{"page_cta_group":{"show_section":true,"use_global_cta":true,"section_subhead":"","section_headline":"","section_text_left":"","section_text_right":"","section_button":null}},"awards_group":{"show_section":true,"use_global_awards_text":true,"section_subhead":"","section_headline":"","section_text":"","use_global_awards":true,"awards":false},"awards_clone":{"awards_group":{"show_section":true,"use_global_awards_text":true,"section_subhead":"","section_headline":"","section_text":"","use_global_awards":true,"awards":false}}},"_links":{"self":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts\/40863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts"}],"about":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/types\/customer_posts"}],"author":[{"embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/users\/52"}],"version-history":[{"count":0,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_posts\/40863\/revisions"}],"wp:attachment":[{"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/media?parent=40863"}],"wp:term":[{"taxonomy":"customer_solutions_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_solutions_tax?post=40863"},{"taxonomy":"customer_topics_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_topics_tax?post=40863"},{"taxonomy":"customer_industries_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/customer_industries_tax?post=40863"},{"taxonomy":"resource_visibility_tax","embeddable":true,"href":"https:\/\/emplifi.io\/es\/wp-json\/wp\/v2\/resource_visibility_tax?post=40863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}