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Notre objectif\u00a0: une seule voix, une seule marque et une seule histoire.","quote_author":"Francesco Paolo Tuzzolino","quote_author_description":"Directeur du marketing digital"},{"acf_fc_layout":"wysiwyg","wysiwyg_background_color":"white","wysiwyg":"<div class=\"emplifi-article-renderer\">\n<div class=\"emplifi-article-renderer__article-body\">\n<h2>Une publication de contenus plus rapide et plus simple<\/h2>\n<p>L\u2019\u00e9quipe de marque mondiale de Mercy Ships utilise Emplifi Social Marketing pour g\u00e9rer l\u2019ensemble du processus social media, de l\u2019id\u00e9e \u00e0 la publication, et fluidifier la collaboration entre les \u00e9quipes. Gr\u00e2ce \u00e0 sa gestion multicanale, Emplifi permet aux bureaux de Mercy Ships d\u2019aligner leur voix de marque et leurs messages sur Facebook, Instagram, X et LinkedIn. Ils peuvent aussi programmer tous leurs posts et campagnes depuis une seule interface.<\/p>\n<p>Le\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-content-publisher\/\">mod\u00e8le s\u00e9curis\u00e9 de distribution de contenus<\/a>\u00a0d\u2019Emplifi a fait gagner du temps \u00e0 Mercy Ships et am\u00e9lior\u00e9 la communication entre les \u00e9quipes ainsi que le circuit de validation. Mercy Ships peut aussi suivre la performance de ses contenus sur plusieurs march\u00e9s pour mieux comprendre ses diff\u00e9rentes audiences locales.<\/p>\n<p><em>\u00ab\u00a0Emplifi a simplifi\u00e9 notre fa\u00e7on de travailler sur les r\u00e9seaux sociaux et favoris\u00e9 la collaboration, car chaque utilisateur peut personnaliser ses acc\u00e8s\u00a0\u00bb<\/em>, ajoute Tuzzolino. <em>\u00ab\u00a0La plateforme rend chacun plus efficace et plus performant. Nous avons pu cr\u00e9er des tableaux de bord pour chaque r\u00e9gion afin qu\u2019elles suivent facilement leurs propres campagnes.\u00a0\u00bb<\/em><\/p>\n<p>\u00c0 l\u2019avenir, Mercy Ships pr\u00e9voit de d\u00e9ployer le labeling de contenus d\u2019Emplifi, ses\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-listening\/\">outils de social listening<\/a>\u00a0et ses\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-media-analytics\/\">outils d\u2019analytics avanc\u00e9s<\/a>\u00a0pour optimiser sa performance sur les r\u00e9seaux sociaux.<\/p>\n<h2>Cap sur l\u2019avenir<\/h2>\n<p>Avec Emplifi Social Marketing, Mercy Ships dispose d\u2019une plateforme social media unifi\u00e9e pour planifier, cr\u00e9er et publier des contenus, tout en \u00e9changeant avec ses audiences en temps r\u00e9el et en mesurant ses performances. 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Ils peuvent aussi programmer tous leurs posts et campagnes depuis une seule interface.<\/p>\n<p>Le\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-content-publisher\/\">mod\u00e8le s\u00e9curis\u00e9 de distribution de contenus<\/a>\u00a0d\u2019Emplifi a fait gagner du temps \u00e0 Mercy Ships et am\u00e9lior\u00e9 la communication entre les \u00e9quipes ainsi que le circuit de validation. Mercy Ships peut aussi suivre la performance de ses contenus sur plusieurs march\u00e9s pour mieux comprendre ses diff\u00e9rentes audiences locales.<\/p>\n<p><em>\u00ab\u00a0Emplifi a simplifi\u00e9 notre fa\u00e7on de travailler sur les r\u00e9seaux sociaux et favoris\u00e9 la collaboration, car chaque utilisateur peut personnaliser ses acc\u00e8s\u00a0\u00bb<\/em>, ajoute Tuzzolino. <em>\u00ab\u00a0La plateforme rend chacun plus efficace et plus performant. Nous avons pu cr\u00e9er des tableaux de bord pour chaque r\u00e9gion afin qu\u2019elles suivent facilement leurs propres campagnes.\u00a0\u00bb<\/em><\/p>\n<p>\u00c0 l\u2019avenir, Mercy Ships pr\u00e9voit de d\u00e9ployer le labeling de contenus d\u2019Emplifi, ses\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-listening\/\">outils de social listening<\/a>\u00a0et ses\u00a0<a href=\"https:\/\/emplifi.io\/fr\/product\/social-media-analytics\/\">outils d\u2019analytics avanc\u00e9s<\/a>\u00a0pour optimiser sa performance sur les r\u00e9seaux sociaux.<\/p>\n<h2>Cap sur l\u2019avenir<\/h2>\n<p>Avec Emplifi Social Marketing, Mercy Ships dispose d\u2019une plateforme social media unifi\u00e9e pour planifier, cr\u00e9er et publier des contenus, tout en \u00e9changeant avec ses audiences en temps r\u00e9el et en mesurant ses performances. 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