Emplifi CX Cloud
Emplifi gives you everything a modern enterprise needs to close the CX gap.
Learn More
Emplifi CX Cloud
Social Marketing Cloud
Social media analytics
Social listening and intelligence
Social media management
Community management
Social customer care
Content management
Scheduling and publishing
Influencer marketing
Pricing
Social Commerce Cloud
Live commerce
ShopStream
Conversational commerce
Social shop synchronization
Social customer care
Analytics, reporting & insights
Service Cloud
Agent empowerment tools
AI chatbots and self-service
Knowledge management
Email automation
Voice of Customer tools
Customer insights and BI
Omnichannel service
Customer success stories
Emplifi is helping global brands and agencies transform marketing, commerce, and care experiences, and achieve business results.
Learn More
Customer success stories
Delta Air Lines
$2 million+ saved in support and operations costs
Major League Soccer
61% increase in social media engagement with conversation-first content
Daily Burn
60-minute faster response time to incoming social media messages
Resource center
Your resource center for everything marketing, customer service, and CX
Learn More
Resource center
Everything you need to know about Emplifi Summit ‘22
The CX event of the year is just around the corner! Here's what you can expect.
8 live commerce trends you need to know to stay ahead of the curve
What's driving the live commerce boom, and how can your brand take advantage? Let's take a look.
Finding your voice on TikTok: 9 steps to success
Finding your brand's voice on TikTok is crucial to truly connect with your audiences. Here's how to do it.
About us
Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.
Learn More
About us
Get started
Leadership
Media & Press
Careers
Contact us
Privacy and legal
Trust Center

Social media industry benchmarks and regional insights

Uncover the latest social media marketing trends based on the most recent platform benchmark data from Emplifi. Choose your industry or region to get the key quarterly insights on social media performance. It’s everything you need to know where you stand.

Latest industry benchmarks
These reports are updated quarterly to keep you updated on the most recent trends across countries and industries.
Vital platform data
These reports are based on the data from Facebook and Instagram, and also include a section focused on influencers.
In-depth insights
Access the granular industry and regional insights you need to know exactly how well you're performing in your market.

Benchmarks Hero

Media

Worldwide

Q2 2022

Accommodation

Worldwide

Q2 2022

Airlines

Worldwide

Q2 2022

Alcohol

Worldwide

Q2 2022

Auto

Worldwide

Q2 2022

Beauty

Worldwide

Q2 2022

Beverages

Worldwide

Q2 2022

Ecommerce

Worldwide

Q2 2022

Electronics

Worldwide

Q2 2022

Fashion

Worldwide

Q2 2022

Finance

Worldwide

Q2 2022

Retail

Worldwide

Q2 2022

Telecom

Worldwide

Q2 2022

Travel

Worldwide

Q2 2022

Just some of our recent awards

Social Marketing Cloud

Award - Social Marketing Cloud (MarTech Breakthrough Award 2022)

Social Commerce Cloud

Service Cloud

Award - Service Cloud (G2: High Performer Enterprise - Winter 2021) - VoC

Award - Service Cloud (G2: High Performer - Winter 2021) - VoC

Award - Service Cloud (AI Breakthrough Award - 2020) - Bot