Social media industry benchmarks and regional insights

Uncover the latest social media marketing trends based on the most recent platform benchmark data from Emplifi. Choose your industry or region to get the key quarterly insights on social media performance. It’s everything you need to know where you stand.

  • Latest industry benchmarks

    These reports are updated quarterly to keep you updated on the most recent trends across countries and industries.

  • Vital platform data

    These reports are based on the data from Facebook and Instagram, and also include a section focused on influencers.

  • In-depth insights

    Access the granular industry and regional insights you need to know exactly how well you're performing in your market.

Benchmarks Hero

Media

Worldwide

Q2 2022

Accommodation

Worldwide

Q2 2022

Airlines

Worldwide

Q2 2022

Alcohol

Worldwide

Q2 2022

Auto

Worldwide

Q2 2022

Beauty

Worldwide

Q2 2022

Beverages

Worldwide

Q2 2022

Ecommerce

Worldwide

Q2 2022

Electronics

Worldwide

Q2 2022

Fashion

Worldwide

Q2 2022

Finance

Worldwide

Q2 2022

Retail

Worldwide

Q2 2022

Telecom

Worldwide

Q2 2022

Travel

Worldwide

Q2 2022

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Just some of the awards in our trophy case

Social Marketing Cloud
Award - Social Marketing Cloud (G2: Leader Winter 2021)
Award - Social Marketing Cloud (G2: Leader Mid-Market - Winter 2021)
Award - Social Marketing Cloud (G2: Leader Enterprise - Winter 2021)
Award - Social Marketing Cloud (G2: Leader Asia-Pacific - Winter 2021)
Award - Social Marketing Cloud (SaaSWorthy: Top 20 Most Popular Software for Social Media Management - Q1 2021)

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Service Cloud
Award - Service Cloud (G2: Momentum Leader - Winter 2021)

VoC

Award - Service Cloud (G2: High Performer Enterprise - Winter 2021)

VoC

Award - Service Cloud (G2: High Performer - Winter 2021)

VoC

Award - Service Cloud (American Business Awards - 2020 Steve Winner - Bronze)

Bot

Award - Service Cloud (AI Breakthrough Award - 2020)

Bot

Award - Service Cloud (Frost & Sullivan - 2020 Best Practices Award)

Bot/Agent

Award - Service Cloud (Big Innovation - 2019)

Bot

Award - Service Cloud (Customer Contact Center Technology Award - 2019)

Agent