Today, consumers are entering on multiple channels and expecting brands to meet them where they are. In this webinar, Ian Burke (Emplifi Chief Operations Officer) and guest speaker Mike Proulx (VP, Research Director at Forrester) will discuss how the constantly evolving customer journey impacts marketing and eCommerce teams and how brands must become customer obsessed. Check out this discussion to gain insights that will help you power your marketing efforts and turn that first social interaction with your brand into a sale.