What is TikTok eCommerce?

Definition: TikTok eCommerce

TikTok eCommerce is a subset of social commerce that brings eCommerce functionality directly into the app's platform to sell merchandise directly to a brand's TikTok following.

More insights and news from Emplifi

Emplifi Press: Emplifi Reveals Nearly 90% of Consumers Say Customer Ratings and Reviews Have the Biggest Impact on Purchasing Decisions

[Report] Meeting the demands of the modern customer

What is TikTok eCommerce?

More insights and news from Emplifi

[Report] Meeting the demands of the modern customer

Best practices for leveraging UGC in 2023

Emplifi Social Commerce Cloud Helps Brands Make Social More Shoppable, Combining Social and Ecommerce Strategies To Drive Revenue

[Infographic] How customers pursue authenticity on the path to purchase and loyalty

How brands can harness word-of-mouth marketing

4 types of UGC you should be using (and their advantages and challenges)

Why #TikTokMadeMeBuyIt is so effective for brands

How to get ahead of Black Friday with live commerce

[Checklist] How to get started with livestream shopping for your brand

Cutting through the noise: How review authentication brings eCommerce wins

Ready to transform your social media efforts?

What can you expect?

Outpace your competition with easy-to-use, innovative solutions