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Emplifi Fuel
The only autonomous customer experience platform
Learn more about Emplifi's autonomous cx platform Autonomous CX Platform
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Benefit Cosmetics
The beauty brand’s audience-first approach to content
Toyota
Driving customer engagement with deep insights
Kimpton Hotels
Why UGC is a critical part of their guest experience
Stanley
How the iconic brand increased product reviews and engagement
Freshpet
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Bath & Body Works
How the retailer is growing their community
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2026 Gartner® Magic Quadrant™

Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening

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Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening Get the Report

Emplifi UGC

The UGC platform that turns customer content into high-converting commerce experiences

Your customers are already creating content that influences buyers more than any studio shoot. Emplifi UGC helps you leverage that trust at scale — from discovery to rights clearance to shoppable activation — so authentic customer photos and videos drive measurable conversions directly on your product pages, Shopify storefronts, and emails, and other digital channels.

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Emplifi UGC is Built for Enterprise

Scale authentic customer content across every commerce channel

87%

Of brands report stronger conversion performance via authentic customer content. Build trust with UGC.

Turn social proof into purchase decisions

Convert trust into revenue by embedding authentic, shoppable customer content directly on PDPs, category pages, and emails.

54%

Of consumers regularly research customer photos and videos before making a purchase decision.

Scale your content engine without scaling your team

Automated discovery, rights clearance, and product tagging let lean teams effortlessly build fresh commerce experiences.

Deploy social proof at scale

An AI-powered UGC platform built to boost commerce performance

5.5x
More repeat visits
140%
Increase in average order value
1.6x
Increase in conversions
Automations for enterprise commerce teams

Explore Emplifi's AI-powered UGC workflows

Emplifi UGC helps enterprise commerce teams automate content discovery, rights management, and shoppable gallery activation across digital commerce experiences.

Find the content worth using in seconds — automatically

AI Visual Search lets you search your entire content library by describing what you’re looking for — find photos by product, scene, color, or mood without manually tagging a single asset. Combined with smart filters, your team can go from thousands of collected posts to a curated, ready-to-activate shortlist in minutes.

Automated rights management

Rights requests, consent tracking, and approval workflows run automatically so commerce teams can activate customer content faster and maintain documented permission records.

Shoppable gallery activation

Customer photos and videos connect directly to product SKUs across PDPs, collections, and email campaigns to strengthen social proof and improve conversion.

Native Shopify publishing

Approved customer content syncs directly into Shopify storefronts and commerce experiences without manual publishing workflows or development dependencies.

How enterprise commerce brands scale UGC with Emplifi

Read all customer stories
"As we saw the performance of UGC on our social media pages continue to rise, we knew this was a process that we needed to streamline to scale the program."
Mindy Schanzle PR & Communications Manager at Radio Flyer
Read the full story
cosmopolitan hotel room
THe cosmopolitan logo
"It’s a huge miss if you aren't capitalizing on UGC that exists out there for your brand. Emplifi is easy to use to permission content and then distribute it across multiple touchpoints digitally. Emplifi is an invaluable resource."
Lindsey Riggs Director of Digital Marketing, The Cosmopolitan of Las Vegas
Read the full story
vase and candles on a table
"We've been relying very heavily on UGC and Emplifi – it has become the main thing we post on all our channels. To see growth, engagement, and reach just going through the roof on all of our channels has been great."
Stephanie Schiraldi Kirkland's Social and Local Store Marketing Specialist
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bracelets on woman's arm
trollbeads logo
"I don't think we could do without Emplifi in terms of inspiring our customers on how to actually use our products. We have so many devoted customers and Instagram influencers who are so awesome at taking pretty pictures, so it would be a shame not to utilize these pictures."
Lisa Claire Mindegaard Uhrenholt SoMe & Digital Campaign Manager, Trollbeads
Read the full story
Hand holding Stanley cup
"Emplifi is by far the best in terms of integration with other tech providers. The dashboard itself provides a really robust analytics system that’s really easy to use – and the Emplifi team is amazing with support if we have any issues."
Lynna Kim Ecommerce Manager at Stanley
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"We truly view Emplifi as a partner for our success. I appreciate that Emplifi has tailored the technology to work for our needs and processes, versus the other way around."
Curt Thompson Director of Marketing at Jones Soda Co®
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farrow & ball logo paint on top of paint swatches
farrow & ball logo
"Emplifi helps us to showcase our customers’ creativity and brings a high variety of authentic UGC that we can share to showcase a greater range of homes and styles."
Luke Williams Digital Marketing Manager at Farrow & Ball
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hotel room at Kimpton Hotels
Kimpton logo
"Social media’s peer-to-peer content informs and inspires purchasing decisions because of its authenticity and first-person storytelling capabilities. When it comes to travel marketing, user-generated content is a goldmine hidden in plain sight."
Whitney Reynolds Director of Social Media, Kimpton Hotels
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Expresso machine in a kitchen with 2 mugs of coffee
seattle coffee gear logo
"We saw value from Emplifi immediately. Once we started to ask for permission and use those photos in our marketing and social media, our followers became so excited that they could tag us and have their photo featured."
Kelli Rognlie Senior Marketing Manager, Seattle Coffee Gear
Read the full story
Close up view of Bob's Red Mill brand flour for sale inside a Town and Country Market.
bobs red mill logo
"My hypothesis for improving our Customer-Generated Content was, if we gave customers a platform to voice their love for us and our products, we would get lots of good content. And with Emplifi’s platform I’ve proven that hypothesis to be dramatically correct."
Kevin Irish Digital Marketing Manager at Bob’s Red Mill
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UGC questions, answered

Emplifi UGC is an AI-powered UGC platform for enterprise commerce brands. It combines AI visual search, automated rights management, and shoppable gallery activation to help brands discover, manage, and activate authentic customer content across commerce experiences.

Fuel’s automated rights engine sends creator approval requests, tracks consent history, and maintains audit trails for every customer content asset. Rights-cleared UGC can be activated across galleries and commerce experiences without manual approval workflows or email chains.

Shoppable galleries connect authentic customer photos and videos directly to product SKUs across PDPs and commerce experiences. Brands using AI-powered shoppable galleries report higher engagement, stronger customer trust, and measurable improvements in ecommerce conversion rates.

Yes. Fuel’s native Shopify integration syncs approved UGC directly to product pages, collections, and storefront experiences as soon as rights clear. Commerce teams can activate customer content across Shopify without manual publishing workflows or additional development work.

Explore additional UGC platform resources

Learn more about the value of social UGC shared on a UGC platform.

Ready to fuel your teams with A-CX?

Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.

What can you expect?

  • A live walkthrough of Emplifi Fuel tailored to your specific social marketing, commerce, and care needs
  • A benchmark of how your brand performs against peers in your industry
  • A partner who understands your business, and 22,000 others
  • A concrete action plan to go from disjointed teams to A-CX
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Outpace your competition with easy-to-use, innovative solutions

We’re recognized as a market leader in innovation, customer support, and ease of use from these organizations.

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