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What is an Instagram brand advocate?

Definition: Instagram Brand Advocate

Brand advocates are Instagram users who may be your biggest cheerleaders, but they may not have the power of credibility (e.g., a large number of followers) to extend messages very far beyond their immediate circles.

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Image: Influencer Trends press release

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Top: Jayde Powell Q&A

Q&A with Jayde Powell: TikTok’s “deinfluencer” trend

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