Community Management Archives | Page 3 of 7

Airlines break revenue records as social strategies fall behind

Social media remains a critical channel through which airlines can gauge and elevate customer satisfaction. Using Emplifi data, we analyzed key...

5 biggest customer expectations from those seeking social customer care

In today's world, consumers expect to be able to have questions answered and get personalized service through every channel where they spend time....

How gamification can help boost your social media strategy

As important as social media is for business today, it's just as important to remember that, for your customers, social media is supposed to be fun....

Webinar recap: Social media decoded

Matt Navarra is one of the world's leading social media experts. When he spoke to Emplifi for World Social Media Day, the conversation included his...

Community Corner: Is Threads the New Twitter?

Meta's Threads got off to a huge start during its first few days after launch, quickly amassing tens of millions of signups. Can it be successful as...

Community Corner: Q&A with Krystal Wu: How to be a stellar community manager

Community managers monitor channels, spark conversation, and act as a brand liaison. In our interview with community manager Krystal Wu, learn how to...

Community Corner: Q&A with Adrienne Sheares

To have a successful career in social media, one key is to put in the work to build your own personal brand online. In this Q&A, social PR consultant...

Community Corner: Q&A with Pat Timmons: Pride month and empathy marketing

Ahead of Pride Month, we talked to social media/brand marketer Pat Timmons about empathy marketing and how brands can show their support for the...

How to get followers on TikTok: A guide for brands

For some brands, gaining real traction on TikTok can seem like rolling a huge boulder uphill. With this guide, we take the mystery out of the...

The power of Gen Z aesthetic: How brands are adapting to a new generation’s values

Generation Z is becoming a major -- and unique -- force when it comes to modern consumer behavior, and they've got their very own aesthetic. Here's...

4 best practices for brands to use AI in social media

More and more brands today are using AI to improve content speed and efficiency. But it's nowhere near fool-proof. These four tips will help you use...

New social media platforms and apps that marketers need to watch in 2023

Are you up to speed on the latest trending social media platforms and apps? Learn more about some of the ones making waves in the world social media...