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Community Corner: Q&A with Brooke Sellas

Gain insights on the potential impact of conversational AI on social marketing and care with Brooke Sellas, CEO and founder of social media agency B...
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Fireside chat with Kelsey Chickering (Forrester) on the creator economy: 5 key takeaways

Zarnaz Arlia (Emplifi CMO) recently sat down with Kelsey Chickering (Forrester Principal Analyst) to discuss the rising power of social commerce and...
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5 steps to put your UGC, reviews, and live shopping to work this holiday season

Follow these five steps to get the most out of your user-generated content, customer ratings and reviews, and live shopping capabilities this holiday...
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Community Corner: Q&A with Lia Haberman (What brands should know about private social communities)

Digital media marketing expert Lia Haberman touches on the rise of private communities, how creators are already leveraging them, and how brands...
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How to launch a successful UGC campaign (Tip Sheet)

What's the best way to collect and leverage high-quality UGC to help build brand awareness, inspire purchases, and connect with your online...
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Community Corner: Q&A with Robyn Nissim (Looping in your social media team across departments)

Social media managers can often feel disconnected from their companies. Industry expert Robyn Nissim touches on the significance of connecting social...
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5 ways to use UGC to boost your bottom line

Explore how user-generated content (UGC) can directly impact your brand's bottom line by enhancing brand authenticity, engagement, and revenue. Learn...
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4 lessons your brand should learn from Black Friday

While a big part of your brand’s revenue success for the year may be determined on Black Friday weekend, it will be won in large part long before...
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Community Corner: Q&A with Fab Giovanetti

Ensuring your social content is accessible is a big part of meeting your audience where they are. We talked to Fab Giovanetti about how she's helping...
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20 top brands for marketers to watch

Explore brands known for their innovative marketing strategies, and how these standout companies engage and nurture their communities across social...
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4 reasons why TikTok is more than a social media platform

Boasting over 1.5 billion users today, it's time for brands to see TikTok as something that has transcended being more than just a social media...
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How to deploy social proof within your marketing strategy

Discover how to effectively integrate social proof into your marketing strategy. Learn about the importance of authenticity, the power of...
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How Livestreaming Can Help Brands and Retailers Optimize Digital Shelf Space

Explore the transformative power of live video in the eCommerce landscape. Dive into how brands and retailers leverage digital shelf space and...
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The Benefits of an All-in-One Social Media Management Solution

Unsure whether to go with multiple point solutions to manage your social media presence, or to go with an all-in-one solution? Here are some...
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Community Corner: Q&A with Bari Rosenstein

Discover the secrets behind Auntie Anne’s and Jamba's TikTok success. Dive deep into Bari Rosenstein's strategies for crafting engaging content,...
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Navigating the Gen AI wave: An emerging framework for business leaders

Will Generative AI truly revolutionize our world, or is it just another fleeting tech trend? Vijayanta Gupta (Chief Growth Officer at Emplifi)...
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Top 10+ eCommerce stats all marketers need to know in 2024

Today’s savvy digital marketer and eCommerce leaders need to know the latest and greatest stats to guide their strategy. Here are a few that stood...
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How Language AI Could Revolutionize Marketing

With language AI, marketers will have another tool in their arsenal to scale content production in a way that was never imaginable.
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