Access your report: How UGC drives revenue and boosts engagement

User-generated content (UGC) has proven to be a powerful tool for brands across virtually all industries, helping them build trust, drive sales, and foster authentic customer relationships.

Emplifi’s comprehensive analysis reveals that brands leveraging UGC are seeing impressive results, driving nearly $8 billion in annual revenue, with the potential of increasing average order value (AOV) by 15%. Access this report to get exclusive industry insights, key performance metrics, and actionable strategies to accelerate your UGC strategy.

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UGC contributes nearly $8 billion in annual revenue for Emplifi social commerce clients

UGC also serves as a critical touchpoint in omnichannel marketing strategies. It enhances social media engagement, enriches website content, and fuels conversion rates.

54%

Percentage of consumers who always or regularly research online pictures or videos of real people prior to purchasing an item.

49%

Percentage of consumers trust online reviews as much as personal recommendations

4.9x

Increase in repeat website visits among those who engage with UGC.

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