How top universities create smarter social strategies with Emplifi

Managing social media for a college or university means wearing a lot of hats and creating content for a diverse audience. Whether you’re focused on student recruitment, alumni engagement, or campus communications, this live session with Dan Ackerman, Social Media Manager of University of Waterloo and Paul Dupont, our Senior Customer Success Manager is packed with practical social media learnings for any higher education institution.

You’ll learn how to:

• Streamline scheduling and reporting across different school departments
• Segment your audience (prospective students, alumni, partners) and leverage different social media platforms for different goals
• Create UGC with the students to drive engagement
• Evaluate social strategies and drive better ROI using unified data analytics