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Emplifi Reveals Global Ad Spend Up 50% on Facebook and Instagram in Q2

The continued growth in social media ad spend points to more than a simple “bounce back” from the pandemic. Emplifi data highlights how brands are increasing their investment in social platforms to improve customer experiences and drive social commerce.
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Emplifi Service Cloud Further Extends Email Automation and Social Messenger Capabilities, Enabling Brands to Reduce Time and Cost Associated with Customer Support

Emplifi’s AI-based Email Virtual Assistant (EVA) drastically reduces the time and cost associated with customer support, while Social Messenger capabilities provide convenience for consumers across multiple messaging apps.
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CRM Magazine Names Emplifi a Top 100 CRM Provider

For its third annual Top 100 CRM issue, CRM Magazine is highlighting the hottest trends and technologies within the CRM arena.
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Guest Article: What brands can learn from Delta Air Lines on driving CX Excellence

In this article from Emplifi, we look at how the major air line has been able to use technology and sophisticated solutions to deliver great customer experiences.
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Mercy Ships Selects Emplifi to Centralize International Social Media Campaigns and Boost Fundraising Efforts

In preparation to operate a two-ship fleet, with the largest non-governmental hospital ships in the world, Mercy Ships needed a social marketing platform that could bring together social efforts for 16 national offices across four different continents.
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Guest Article: The Critical Role of Empathy in a CX-Driven World

In this article from Emplifi, we look at the growing role of empathy in helping brands close the customer experience gap, and ways to help instill empathy throughout the organization.

Emplifi Integrates Messenger API for Instagram, Enabling Businesses to Handle Customer Communications at Scale

Emplifi is part of a select group of Facebook partners that gained early access to the beta version of the Messenger API for Instagram in October, 2020