A UGC platform to transform your top customers into brand advocates

UGC stands for User-Generated Content, which refers to any form of content – such as images, videos, reviews, blog posts, and social media posts – that’s created and shared by consumers or users rather than brands or companies. UGC is often seen as more authentic and relatable, making it a powerful tool for building brand trust, driving engagement, and enhancing marketing strategies.

You can collect photos and videos posted on social media platforms like Instagram, TikTok, X, Facebook, and more.

Yes. Once you identify content you’d like to use, you can contact the creator with a pre-built message requesting permission to repurpose their content, making the process quick and easy.

Yes, Emplifi offers tagging and categorization features to help you organize and easily search through the UGC you’ve collected. Tags can be based on topics, campaign names, or product types, making it simple to find content relevant to different marketing initiatives.

Emplifi provides analytics tools that help you track how UGC is performing. You can measure engagement metrics such as likes, shares, comments, and conversion rates, and analyze the overall ROI of UGC-driven campaigns.

Yes, once you’ve collected and received permission for UGC, you can reuse it across various marketing campaigns. Whether it’s social media posts, email marketing, paid ads, or on your website, UGC can be leveraged across multiple touchpoints to maximize its impact.