Report: How UGC drives revenue and boosts engagement in social commerce

User-generated content (UGC) boosts trust, sales, and authentic connections. Emplifi’s analysis shows brands using UGC to drive $8B+ annually and increase AOV by 15%. Download this report for exclusive insights and strategies to enhance your UGC approach.

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UGC contributes nearly $8 billion in annual revenue for Emplifi social commerce clients

UGC also serves as a critical touchpoint in omnichannel marketing strategies. It enhances social media engagement, enriches website content, and fuels conversion rates.

54%

Percentage of consumers who always or regularly research online pictures or videos of real people prior to purchasing an item.

49%

Percentage of consumers trust online reviews as much as personal recommendations

4.9x

Increase in repeat website visits among those who engage with UGC.

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