Instagram Archives

The social media benchmarks to guide your 2025 strategy

Understand how your social media strategy is performing by diving into the latest organic and paid social media benchmarks, and gain insights to help...

The 2025 social media benchmarks report

Stay ahead of social media trends with exclusive data from thousands of brands in this must-have report. Discover what’s working, what’s...

How to beat the Instagram algorithm

Instagram’s algorithm changes have significantly impacted how content is distributed and consumed on the platform. Learn how to stay ahead of those...

Boosting engagement with Instagram collaborative posts

On Instagram, one of the easiest ways you can boost engagement is by collaborating on posts with other brands. Exclusive Emplifi data reveals the...

Recent social media updates to know

Social media updates happen at a rapid pace throughout the industry. Bookmark this page for a monthly rundown of all the news from the social media...

5 social media engagement posts to encourage audience interaction

It can be a challenge to maintain your audience's attention, but these five social media engagement posts, you can deliver authenticity, boost...

Why your brand needs a UGC platform

Modern consumers crave authentic content which means you need a way to collect, manage, and share user-generated content (UGC). Let’s explore why a...

Community Corner: Q&A with Lika Tan (Mastering long-form video on Reels and TikTok)

Social media marketing expert Lika Tan shares her top trends and best advice for marketers looking to embrace long-form social video in 2024.

The social media marketer’s guide to video engagement strategy

To engage modern consumers, your brand needs video content. That means your social media strategy is the stage to inform, influence, or inspire any...

How to Get an Instafeed on your Website

Your Instafeed represents your brand, so what better way to put it to use than putting on your website? Read the best placement options here.

How AirBnB Thrives on User Generated Content

See how Airbnb leads the travel and hospitality industry with user-generated content to grow its social media and showcase its values.

Instagram analytics for business

Check out how your brand can track Instagram analytics with the right tools, and find the best ways to drive engagement with your customers.

Instagram marketing for the digital marketer

Develop a stronger social media presence and enhance customer connections with this in-depth guide to Instagram marketing.

Brands: How to Make Reels on Instagram & Why You Need Them

Read this guide on how to make Reels on Instagram to keep up with ever-changing social media trends and incorporate video content in your marketing...