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Emplifi for Higher Education

Social media engagement platform for universities

Engage students, alumni, and campus communities from one unified platform. Emplifi helps higher education teams consolidate accounts, reduce PR risk, and connect social engagement to enrollment and fundraising impact.

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Emplifi higher education dashboard tracking reviews, campus content, and social engagement

Trusted by the best in higher education

30+

Departments aligned through shared dashboards

University of Waterloo

Sped up reporting 4x, aligned departments, and tripled annual health reports

95%

Reduction in manual publishing and reporting tasks

Follett Higher Education

Scaled authentic student-led content across 20 universities

100%

Increase in monitored TikTok engagement

Crayola

Enhanced trend detection and social media insights on TikTok

Explore all customer stories

Why Emplifi

Keep students and prospective students engaged in studies and campus life

Traditional advertising alone no longer guarantees applications. Our platform gives you the tools to manage every student touchpoint from one interface, ensuring your message stays consistent from the first campus tour to the 50th reunion.

Increase application yield

Use authentic student videos to build trust with applicants throughout the decision-making process.

Manage the campus social sprawl

Control access and permissions for every departmental account to ensure a unified institutional voice.

Mitigate PR risks in real time

Track campus sentiment 24/7 to identify and address emerging issues before they escalate.

Track social influence on revenue

Connect social engagement data to your CRM to see exactly which posts drive campus visits, applications, and alumni gifting.

Solutions by department

Emplifi workflow for approving student-generated campus content

Admissions and recruitment

Drive student recruitment with authentic campus life content

70% of Gen Z students trust peer content more than university brochures. Emplifi automates the discovery and distribution of student-generated content to showcase real campus life and increase applicant engagement.

UGC Discovery

Automatically find and clear rights for student-made videos from move-in day, sporting events, and dorm life.

Ratings and Reviews

Display verified student feedback directly on your program pages to increase application intent.

Influencer Management

Identify and partner with your most influential students to lead digital "takeovers" that reach prospective applicants.

Emplifi social listening dashboard tracking university reviews and campus conversations

Communications and PR

Master real-time communication and promote campus safety

Academic institutions are high-speed environments where a single post can change the national narrative. Emplifi provides the social listening tools required to monitor discussions around campus safety and administrative policy from one dashboard.

Advanced Listening

Monitor keywords related to student health, protests, and policy changes to stay ahead of the narrative.

Automated Crisis Alerts

Receive immediate notifications when negative sentiment regarding the university exceeds your set thresholds.

Unified Response

Respond to inquiries and comments across all platforms from a single inbox, ensuring no constituent concern goes unanswered.

Emplifi analytics dashboard showing donor revenue and audience engagement by segment

Alumni relations and advancement

Boost alumni engagement and fundraising results

Keeping graduates connected to their alma mater requires more than an annual newsletter. Emplifi helps you build digital communities that keep alumni engaged, ensuring they are ready to give during your next fundraising drive.

Community Management

Segment alumni audiences to deliver targeted content relevant to their graduation year, major, or region.

Campaign Analytics

Track the direct impact of social posts on donation pages during "Giving Day" events.

Content Publishing

Coordinate multi-channel fundraising appeals to ensure consistent messaging reaches donors on every platform.

Frequently asked questions

Is Emplifi a good fit for higher education institutions?

Yes. Emplifi is built to support universities managing complex, multi-department social media ecosystems. It helps admissions, communications, and advancement teams coordinate publishing, engagement, and reporting from one centralized platform.

How does Emplifi help universities manage multiple campus accounts?

Emplifi allows institutions to control permissions, workflows, and approvals across departmental and college-level accounts. This helps universities maintain a consistent institutional voice while giving individual teams the flexibility to manage their own channels.

Can Emplifi support student recruitment efforts?

Yes. Emplifi helps admissions teams leverage authentic student-generated content, track engagement trends, and measure how social media influences campus visits and applications. This supports stronger applicant engagement throughout the decision process.

How does Emplifi help mitigate PR and campus reputation risks?

Emplifi provides real-time social listening and automated alerts to help universities monitor discussions related to campus safety, policy changes, and institutional reputation. Teams can respond quickly from a unified inbox before issues escalate.

How can universities measure social media’s impact on enrollment and fundraising?

Emplifi integrates social engagement data with CRM systems to help institutions understand how content influences applications, event registrations, and giving campaigns. This allows teams to connect social media management to measurable enrollment and advancement outcomes.