2026 Gartner® Magic Quadrant™

Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening

Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening Get the Report

Emplifi Community

The social media engagement platform to turn conversations into pipeline and customer growth

Emplifi Community brings every DM, comment, and mention into one intelligent inbox, prioritized by AI before a team member reviews it. High-intent contacts route to sales automatically while brand-risk content is quarantined before it reaches the feed. Social teams spend less time triaging and more time driving engagement that builds pipeline and strengthens customer relationships.

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Turn social engagement into measurable brand growth

30x

Faster onboarding. Get started in days with enterprise-ready UX and AI-powered community workflows.

More engagement, same team

Automated triage + AI-assisted prioritization mean your team responds quicker to higher volumes without adding headcount.

A social media manager logs into their laptop

38%

Reduction in response time with AI prioritization, intelligent sorting, and AI-assisted replies.

No conversation left behind

When a conversation needs special attention, escalate it in one click, with full context attached for a seamless handoff.

Outcomes at scale

Enterprise community management outcomes

One unified inbox for every channel, integration, and customer conversation that matters. Flexible AI filters keep your team focused on what’s meaningful, and fast onboarding means you’re up and running without the usual drag. For enterprise brands managing multiple regions or brands, the governance structure to scale without ever losing oversight.

Faster enterprise social media engagement operations

50%

Less daily moderation and inbox handling time

No. 1

Customer feedback score, Forrester Wave Social Suites: Q4 2024

Built for enterprise community management

Emplifi Community is the engagement layer inside Content Orchestrator, designed to manage high-volume social interactions with AI-powered prioritization, moderation, multilingual engagement, and lead routing workflows.

AI-powered message prioritization

AI Priority Scoring evaluates every incoming DM, comment, and mention using conversation context, author history, and prior brand interactions. High-priority conversations surface first while low-value noise stays out of the way, helping social teams focus on engagement that matters.

Turn social conversations into sales opportunities

When an agent spots a potential lead in Community, they can create a CRM lead record directly from the message — capturing the contact and conversation in one click, so nothing falls through the cracks.

AI-assisted multilingual engagement

AI-Assisted Replies generate on-brand responses aligned to approved brand voice and response policies. Real-Time Translation supports more than 120 languages so regional teams can engage audiences globally from one connected inbox.

AI-powered moderation and brand safety

AI Spam and NSFW Filters identify and quarantine toxic comments, scams, and offensive content before they reach the feed. Brand-safety workflows operate continuously across every channel to reduce moderation workload while maintaining consistent standards.

Escalation to customer care with full context

When an interaction requires service action, Emplifi Community routes the conversation directly into Emplifi Care or Emplifi Agent with the full interaction history, AI priority score, and customer context attached automatically.

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Measurable results from enterprise community management

Read all customer stories

"Every customer engagement is an opportunity to enhance our relationship and create a great experience for our community. That's why (Emplifi) is an integral part of our community management strategy. With Emplifi's easy-to-use interface, we can close the gap in cross-team communication so we can give our customers the attention they deserve."

Osmat Awar Director of Corporate Communication and Social Responsibility, McDonald's RICC

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"Emplifi Social makes it much easier to find and engage with customers just as they're getting ready to order a pizza, so our contact center is becoming a real-time marketing operation."

Terri Haffey Manager of Customer Care

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"For Bath & Body Works, embracing digital transformation was essential. It’s more than just using technology as a tool. It’s about speaking the language of our times to connect deeply with our customers. It’s the blend of technology and personal touch that defines our customer success experience."

Mahmoud Zammar Marketing Executive, Bath & Body Works

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"Emplifi gave us the tools we needed to understand the full scope of our customer interactions. We could sort through the noise, identify the most pressing concerns, and ensure that our customers felt heard and valued. Without Emplifi, handling this situation would have been far more challenging."

Ana Marín Head of Content Marketing, Coppel

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Emplifi has made life a lot easier. The whole process has been smooth, from working with our wonderful customer success manager, to implementing and managing the tool, the Emplifi team was available, responsive, and knowledgable.

Alex Bresette Director of Guest Relations

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Men's health exam with doctor or psychiatrist working with patient having consultation on diagnostic examination on male disease or mental illness in medical clinic or hospital mental health

"Emplifi makes work easier and saves time from the moment of publishing the post until reporting the results. Having all the channels in one platform makes it easier to choose the right channels for each post and tailor copy so it's suitable for the channel."

Malena Kumpulainen Social Media Specialist, THL

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"Implementing Emplifi in my daily life has allowed me to automate tasks that were previously performed manually. My team has been able to prioritize topics of inspiration and creativity, spending time creating more valuable content for our audience. It's incredible how easily we can get detailed insights from our posts."

Anaya Monserrat Senior Social Media Analyst

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Community questions, answered

What is Emplifi Community?

Emplifi Community is an AI-powered social media engagement platform for enterprise brands. It aggregates DMs, comments, and mentions into one unified inbox, prioritizes interactions using AI, generates on-brand replies, and routes high-intent leads to sales automatically.

How does AI Priority Scoring work in Emplifi Community?

AI Priority Scoring evaluates inbound messages using conversation context, author history, and prior brand interactions. Each message receives an urgency and influence score so social teams can prioritize high-impact engagement automatically.

What is Predictive Social Lead Scoring?

Predictive Social Lead Scoring identifies purchase intent across social interactions in real time. High-intent contacts sync automatically to Salesforce, HubSpot, or Microsoft Dynamics so sales teams receive qualified leads without manual routing workflows.

Where does Emplifi Community end and Emplifi Care begin?

Emplifi Community focuses on social engagement, audience growth, and lead generation. Emplifi Care handles customer service resolution workflows. When service action is required, Emplifi Community routes conversations directly into Emplifi Care with the full interaction context attached automatically.

How does Emplifi Community support brand safety and moderation?

AI Spam and NSFW Filters quarantine toxic comments, scams, and offensive content before they reach the feed. Continuous moderation and sentiment analysis workflows help brands maintain safe and consistent engagement across social channels.

Explore additional social media engagement resources

Learn more about social media engagement and community management.

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What is social listening?

What is social media crisis management?

What is social media management?

What is social media engagement?

What is the business impact of social media?

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What can you expect?

A live walkthrough of Emplifi Fuel tailored to your specific social marketing, commerce, and care needs
A benchmark of how your brand performs against peers in your industry
A partner who understands your business, and 22,000 others
A concrete action plan to go from disjointed teams to A-CX

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