Caffeinated Conversations: Real talk for social leaders – over coffee

Join us for Caffeinated Conversations: Real talk for social leaders – over coffee (North America edition), a casual virtual coffee chat series for social media professionals who want practical insights, honest conversation, and meaningful connection.

These sessions are hosted by Sarah Whittle, Creative Content Director, Executive Producer, and social media strategist with 14+ years of experience scaling brands like Crocs and E! Entertainment.

In the next session Sarah will break down how to connect social media performance to real business impact – and communicate that value clearly to leadership.

Expect real talk on:

• How to tie social metrics to business outcomes like revenue, pipeline, and customer retention
• The difference between reporting activity vs. demonstrating impact
• Which metrics actually matter to executives (and which don’t)
• How to build a reporting framework that aligns with broader organizational goals
• Telling a compelling story with your data to secure buy-in and budget

📢 Next session: Social Analytics & Reporting – Proving ROI Across the Organization

📅 When: Wednesday, April 29 at 10:30 AM EDT

⌛️ Duration: 45 minutes

☕ Coffee’s on us – $10 Uber Eats gift card included

This is a quick, relaxed, conversation-led space to connect with peers, share real experiences, and unpack the trends shaping social media strategy in 2026. 

Planning ahead? When you register, you’ll have the option to select additional upcoming Caffeinated Conversations sessions you’d like to attend – so you can join us for one or save your seat for the full series.