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Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening

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Emplifi named a Leader in the 2026 Gartner® Magic Quadrant™ for Social Media Management and Listening Get the Report

Product Tour | On demand | 35 minutes

Exploring Emplifi Agent: configure address search, resolve duplicates

Watch this hour-long walkthrough with Michael Freshwater and Jennifer Holzhauser for a guided tour of address search rules, ESP suggestions, Soundex matching, and the address deduplication utility inside Emplifi Agent. See how to stop duplicate address records before they happen and clean up the ones already in your system.

  • Configure auto address search categories so a search fires only on the fields that meaningfully narrow results, like ZIP code, last name, and account number
  • Read the Address Search Rules screen end to end: priority ordering, REQ (agent requested), mandatory, automatic, unique, and active flags
  • Resolve duplicates already in your system with both manual reassociation and the address deduplication utility, including search-only mode and best practices for scheduled runs
Emplifi Agent

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