Cashing In On Social Commerce

A Forrester Consulting Study commissioned by Emplifi

The must-have research for any brand doing (or thinking about doing) social commerce. Jay Baer, Marketing and CX Expert, shares his favorite insights from the study, below.

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Social commerce is blowing up (and will only keep growing)

Many brands are just starting out with social commerce, but they're already seeing results.
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Efficient, effective, and seamless CX = faster success

Customers want you to be easier to buy from, period! So, how can you do this via social commerce?
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Most brands have multiple social shops (but face some challenges)

Managing shops across different platforms can be tricky. What needs to happen for brands to overcome these challenges?