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  • Analytics & Reporting

The social media benchmarks to guide your 2025 strategy

Understand how your social media strategy is performing by diving into the latest organic and paid social media benchmarks, and gain insights to help...
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The 2025 social media benchmarks report

Stay ahead of social media trends with exclusive data from thousands of brands in this must-have report. Discover what’s working, what’s...
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Social media statistics: Understanding trends and insights

What social media statistics should you pay attention to? And what are the right benchmarks? We've got all your answers.
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How to master customer experience management and grow your brand

Consumer expectations of brands have never been higher, and that means customer experience management has to be at the forefront of every marketer's...
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Boost your brand with essential TikTok analytics tools

TikTok has become a social media heavyweight that's essential for your brand. But how do you know if your strategy is succeeding? TikTok analytics...
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How UGC drives revenue and engagement in social commerce

The impact of user-generated content on customer engagement can't be overstated. In Emplifi's new report, we highlight exclusive data that shows the...
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Boosting engagement with Instagram collaborative posts

On Instagram, one of the easiest ways you can boost engagement is by collaborating on posts with other brands. Exclusive Emplifi data reveals the...
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5 ways to scale social media marketing for your brand

Discover how to expand your social media reach, foster deeper connections, and achieve scalable success with these five powerful strategies.
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Report: How UGC drives revenue and boosts engagement in social commerce

UGC is a game changer for many organizations when it comes to converting via social. This is the guide you need to refine your strategy.
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Black Friday Insights: Boosting Engagement and ROI During the Holiday Rush

Black Friday is the key moment of the most important quarter of the year for eCommerce brands. We analyzed the numbers from last year to provide...
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The ultimate guide to scale social media marketing

You're not content where you are. Your organization is growing and setting the pace. Here's how you can scale smartly with social.
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[Webinar recap] Exploring GenAI: Navigating the new frontier of AI innovations

AI has evolved into a must-have tool for brands and businesses, but there are many considerations as each organization considers its implications,...
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The essential guide to UGC strategy

How is UGC working for your team? If you feel like you need a primer on making strategic decisions with it, this is the guide for you.
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How to increase social media engagement with visual storytelling

Visual storytelling is the key to increasing social media engagement for modern audiences and consumers. Learn five ways visual content drives...
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Why a unified data analytics tool is a must-have for actionable customer insights

Today’s consumers interact with brands through a blend of digital channels. Learn how a unified customer data solution can create actionable...
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Social media monitoring: Why your brand needs it

We look at how social media monitoring is key to help brands navigate how modern consumers perceive your brand, gain competitive intelligence, and...
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6 ways travel brand social teams can get ready for the summer season

Social media has become an indispensable tool to reach travelers and drive bookings. These tips will guide you in leveraging social media to make the...
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9 ways sustainability can drive social media success on Earth Day

It's never been more important to young consumers that brands show they stand for something more than just selling more stuff. Earth Day is a great...
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