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Fuel AI
The agentic AI layer inside Emplifi Fuel
Fuel AI chat box asking “What are the best performing posts?” next to a marketer working on a laptop Explore Fuel AI Our platform integrations
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Benefit Cosmetics
The beauty brand’s audience-first approach to content
Toyota
Driving customer engagement with deep insights
Kimpton Hotels
Why UGC is a critical part of their guest experience
Stanley
How the iconic brand increased product reviews and engagement
Freshpet
Streamlining customer interactions across channels
Hardee’s
Using social listening to capitalize on trending moments
Bath & Body Works
How the retailer is growing their community
Aeromexico
How the airline became one of the most loved travel brands on social
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AI visibility through social media: How to get your brand cited by AI Overviews and LLMs
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EMPLIFI FUEL AI

Tell Fuel AI what you need. It gets it done. You approve everything.

See how our agentic layer saves you hours

Tell Fuel AI what you need. It gets it done. You approve everything. See how our agentic layer saves you hours

Social travel trends 2026

How travel and hospitality brands across ANZ are winning travellers, from discovery to destination

See what leading tourism organisations, hotels, operators and travel brands are doing differently to turn social engagement into real bookings.

Today’s traveller journey starts on social. Travellers are discovering destinations, hotels and experiences through TikTok, Instagram, YouTube, review platforms and creator channels long before they reach a booking page. This guide explores how travel and hospitality brands across Australia and New Zealand are turning social engagement into bookings, guest satisfaction and long-term loyalty.

  • The biggest social travel shifts shaping 2026
  • What is working for tourism organisations, hotels and operators
  • How UGC, creators and social care are influencing bookings
  • The metrics high-performing brands actually track
  • Practical actions to improve performance in 2026
Travelers use phones and a tablet while exploring a destination

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Why leading brands choose Emplifi

One connected platform

Marketing, care, and commerce run on a single data layer, so insight in one area triggers action in another.

AI built for outcomes

Emplifi Fuel ties everyday social activity to bookings and guest experience, not just task automation.

Discovery to destination

Connect listening, UGC, creators, care, and analytics to turn traveler signals into coordinated action.

Ready to fuel your teams with A-CX?

Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.

What can you expect?

  • A live walkthrough of Emplifi Fuel tailored to your specific social marketing, commerce, and care needs
  • A benchmark of how your brand performs against peers in your industry
  • A partner who understands your business, and 22,000 others
  • A concrete action plan to go from disjointed teams to A-CX
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