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Back to definitions

What is omnichannel marketing?

Definition: Omnichannel Marketing

Omni-channel marketing is a term used to describe a seamless multi-channel marketing experience, where potential customers switch easily between marketing channels or shopping devices.

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Instagram marketing strategy: A 2025 guide for digital marketers

Develop a stronger social media presence and enhance customer connections with this in-depth guide to Instagram marketing.
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Your Voice of the Customer Program: Know These ABC’s of VoC Success

The more you can learn about your customers' experiences, needs, and expectations across the customer journey, the better you can design winning CX...
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The social media benchmarks to guide your 2025 strategy

Understand how your social media strategy is performing by diving into the latest organic and paid social media benchmarks, and gain insights to help...
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