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Helena Hernández

Marketing Campaign Manager

Helena Hernández is a Marketing Campaign Manager at Emplifi. She leads the end-to-end demand generation strategy for new business for Latam, focusing on sustainable growth, regional relevance, and marketing innovation. She also contributes to strategic initiatives aimed at global advertising agencies, developing specialized campaigns that drive product adoption, support agency enablement, and strengthen Emplifi’s global partner ecosystem.

Her approach centers on activating growth through customer understanding and creating marketing experiences that resonate, add value, and accelerate results across the region and global agency partners.

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Recent articles written by Helena

Como a banca no Brasil está convertendo conversa digital em crescimento

Volume não é impacto. Entenda como bancos no Brasil e na América Latina estão unificando a voz do cliente para gerar engajamento real, reduzir...
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