Emplifi named a leader in The Forrester Wave Social Suites. Access the report.

What is social media ROI?

Definition: Social Media ROI

Social Media ROI (return on investment) is the proof that your social media marketing efforts are working. Social Media ROI is the return on the time, money, and resources your company has spent on social media platforms.

More insights from Emplifi

Top image: 5 biggest customer expectations from those seeking social customer care

5 biggest customer expectations from those seeking social customer care

Emplifi Report - Social Media Customer Expectations

[Report] 7 key consumer expectations impacting social media success today

Emplifi Press: Emplifi Reveals Nearly 90% of Consumers Say Customer Ratings and Reviews Have the Biggest Impact on Purchasing Decisions

[Report] Meeting the demands of the modern customer

Forrester Consulting Study: Social Marketing Leaders Are In Critical Need of Integrated Data and Agile Technology

Forrester Consulting Study: Social Marketing Leaders Are In Critical Need of Integrated Data and Agile Technology

Emplifi Social Media Benchmarks 2024

The social media benchmarks to guide your 2024 strategy

Emplifi Authenticity Infographic

[Infographic] How customers pursue authenticity on the path to purchase and loyalty

Emplifi Report: Unleashing the Power of Video: Key Trends Driving Social Media Engagement in 2023

Unleashing the Power of Video: Key Trends Driving Social Media Engagement

Emplifi Press: Report Reveals Untapped Opportunities for Influencer Marketing in Key Industries

The State of Influencer Marketing 2023

Emplifi Blog: The influencer marketing stats you need to know this year

[Infographic] The influencer marketing stats you need to know this year

Emplifi CX Index Main Findings blog post main image

Breaking down the key findings in the Emplifi CX Index